Digital Analyst

Adria Solutions Ltd; Manchester; Hybrid; GBP 35,000 - 45,000; Full time

Benefits offered by this job

Competitive salary and pension

Extra paid days for birthday, wellbeing, charity, and wedding

Employee assistance programme

Supportive culture with career development

Job summary

A leading digital agency in Manchester is seeking a Digital Analyst to deliver digital acquisition and performance reporting across web and app channels. This role involves hands-on tracking implementation, insightful analysis, and collaboration with cross-functional teams to drive data-led decision making. The ideal candidate has strong experience with GA4, GTM, and analytical skills, along with an understanding of the FinTech sector. The position offers a hybrid working model, competitive salary, and various employee benefits.

Qualifications

• Strong experience with GA4 and GTM.
• Excellent analytical skills that convert data into insights.
• Experience in FinTech or digital banking is a plus.

Responsibilities

• Own digital marketing reporting across web and app.
• Implement tracking via GTM and monitor performance.
• Build automated dashboards and present insights.

Skills

GA4

GTM

app attribution tools

analytical skills

communication

commercially minded

Tools

Power BI

GA4

AppsFlyer

Job description

The Role

As a Digital Analyst, you’ll be responsible for delivering digital acquisition and performance reporting across web and app channels. Combining hands-on tracking implementation with insight-led analysis, you’ll help identify opportunities to optimise digital journeys, improve conversion, and drive sustainable growth.

You’ll work closely with Marketing, Product, Technology, and Commercial teams to ensure data-driven decisions sit at the heart of digital strategy.

Key Responsibilities

• Own digital marketing reporting across web and app
• Track performance using GA4 and AppsFlyer
• Implement and maintain tracking via GTM
• Build automated dashboards (e.g. Power BI) and present clear insights
• Support CRO and A/B testing initiatives
• Collaborate cross-functionally to embed data-led decision making
• Monitor competitors and digital banking trends

About You

• Strong experience with GA4, GTM, and app attribution tools
• Excellent analytical skills with the ability to turn data into actionable insight
• Confident communicating insights to non-technical stakeholders
• Commercially minded and comfortable in fast-paced environments
• Experience in FinTech, digital banking, or subscription products (desirable)

What’s On Offer

• Hybrid working (remote with office access)
• Competitive salary and pension
• Extra paid days for birthday, wellbeing, charity, and wedding
• Employee assistance programme & Virtual GP
• Supportive, inclusive culture with strong career development

Interested? Apply now with your CV and portfolio.