Data Strategist

JR United Kingdom; London; Hybrid; GBP 38,000 - 50,000; Full time

Job summary

An award-winning agency in London is seeking a passionate Data Planner / Data Strategist to transform customer data into engaging experiences. This hybrid role offers the chance to collaborate with a talented team, crafting smart segmentation and mapping customer journeys. You’ll play a vital role in defining success metrics and ensuring data integrity while juggling multiple projects. Join a people-first organization that values growth, inclusivity, and creativity, and take your data strategy experience to the next level in a supportive environment.

Benefits

Learning budgets

Mentoring

Room to grow

Qualifications

• 3+ years of CRM experience, ideally in a marketing agency.
• Hands-on experience planning end-to-end CRM campaigns.

Responsibilities

• Crafting smart segmentation and targeting logic.
• Mapping customer journeys and briefing tech teams.
• Defining success metrics and championing insights.

Skills

CRM Strategy

Data Analysis

Customer Journey Mapping

Segmentation Logic

GDPR Compliance

Job description

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We’re on the hunt for a Data Planner / Data Strategist with 3+ years’ CRM experience to join one of the best agencies in London working across varied accounts.

The agency

The agency is an award-winning, CRM-obsessed creative agency that loves turning customer data into big “wow” moments.

For years they have paired sharp strategy with brave ideas, earning a reputation for campaigns that make clients (and their customers) smile.

They treasure their people, celebrate every win together, and back your growth at every step.

The role

We’re on the hunt for a Data Planner / Data Strategist with 3+ years’ CRM experience who can turn raw numbers into personalised experiences

Sitting in the Strategy & Data Planning crew, you’ll partner with senior planners, analysts and creatives to shape the journeys that keep customers coming back for more.

You’ll spend your days:

• ? Crafting smart segmentation and targeting logic so the right people see the right thing at the right time.
• ?️ Mapping customer journeys—rules, triggers and all—then briefing the tech teams to make them real.
• ? Defining how success is measured, surfacing insights and championing a healthy Test-and-Learn culture.
• ? Translating strategy into crystal-clear data briefs (and keeping GDPR front-of-mind).
• ? Juggling multiple projects while keeping stakeholders in the loop and the data squeaky-clean.

What makes you perfect for this Data Strategy role

• You have data strategy / CRM strategy experience (ideally with some from a marketing agency) and are passionate about data
• An eagle-eyed attention to detail and the presentation skill to share what you find
• Hands-on experience planning end-to-end CRM campaigns.
• A knack for turning customer-journey diagrams into “live” database builds.
• Collaborative, curious and passionate about communication that actually connects.

The role and agency

• Hybrid: Split your week between the buzzing Central London HQ and wherever you work best.
• People-first: Learning budgets, mentoring and room to grow.
• Inclusive & brave: Different voices make their ideas stronger—yours included.

An amazing opportunity to develop your data strategy experience at a great agency and within an amazing supportive and friendly team.

The salary for the role is between £38K and £50K plus good benefits