Data Strategist

The Great & The Good; London; Hybrid; GBP 50,000 - 58,000; Full time

Job summary

A leading creative agency is seeking an experienced Data Strategist to dive into data for a major automotive brand. The role involves analyzing consumer behavior, making strategic recommendations, and mentoring a junior analyst. This is a hybrid position based in Central London, offering a competitive salary and benefits.

Qualifications

• 3-5 years experience in data strategy and analysis.
• Proficiency in data software, especially Excel.
• Background in in-house marketing or creative agency.

Responsibilities

• Analyze and interpret complex reports on consumer behavior and market trends.
• Make recommendations to shape effective marketing strategy.
• Manage and mentor a Junior Data Analyst.

Skills

Data analysis

Performance marketing

Client facing skills

Presentation skills

Data storytelling

Tools

Excel

Job description

Opportunity for an experienced Data Strategist to join an exceptional creative agency - one of the most awarded in the world - and take a deep dive into the detail of a major automotive brand (including electric vehicles).

We are seeking an individual who is skilled in weaving data into compelling narratives, and build deep understanding of how various marketing tactics and strategies shape consumer behaviour. Working within a specialist data & insights team, your role will broadly involve:

1. Analyzing, measuring, and interpreting complex reports across consumer behaviour, market trends, and real-time sales data.
2. Identifying key insights and communicating them effectively to agency colleagues and the brand-side marketing team.
3. Using insights to make strategic recommendations for marketing strategies.
4. Monitoring campaign performance and becoming the data expert for this brand.
5. Managing and mentoring a Junior Data Analyst.

You will definitely need:

• At least 3-5 years of experience in data strategy and analysis, with an emphasis on performance marketing.
• Proficiency in data software and languages, with high fluency in Excel (an absolute must).
• Experience in-house marketing or within a creative agency environment.

We're also looking for:

• Client-facing skills.
• Good presentation skills - friendly, clear, engaging.
• Ability to explain complex data simply and clearly.
• Attention to detail, with the ability to see the broader picture.
• Genuine interest in data, brands, statistics, marketing, and consumer behaviour.

Icing on the cake:

• Experience in retail and/or automotive sectors.

Additional info:

• Initial 12-month FTC with potential for long-term employment.
• Salary approximately £50,000 per annum (DOE) plus benefits.
• Central London office location.
• Hybrid working: 3-4 days in the London office.

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The Great & The Good represents talented people who love what they do. We recruit for the great and the good of the Marketing, PR, Digital, Advertising, and Creative industries.