Data-Driven Social Media Marketing Specialist

InterEx Group; Greater London; On-site; GBP 35,000 - 55,000; Full time

Job summary

InterEx Group seeks a marketing-focused social media analyst to drive performance across LinkedIn, Instagram, TikTok and X. You will turn platform metrics into actionable insights, report on engagement and leads, and help shape improvements.

The role covers ad hoc analysis, calendar management, collaboration with sales, and keeping content current with platform changes. Basic design or video editing skills (Canva, CapCut) are a plus.

Qualifications

• Strong knowledge of the social media landscape across LinkedIn, Instagram, TikTok, X and their analytics tools.
• Confident with data: turns platform metrics into clear reports and recommendations.
• Organised, able to manage multiple deliverables and deadlines across a team.
• Clear communicator who works well with sales and non-marketing stakeholders.
• 2+ years in a marketing or social media role.
• Recruitment or agency-side experience.
• Paid social and scheduling tools (e.g. Meta Ads Manager, LinkedIn Campaign Manager, Hootsuite).
• Basic design or video editing (e.g. Canva, CapCut).

Responsibilities

• Social media performance tracking across channels and recommendations for improvements.
• Ad hoc insights on campaigns, competitors and trends.
• Manage marketing content calendar, deadlines and sign-offs; coordinate filming production days.
• Support sales by scoping, producing and delivering collateral, campaigns and social content.
• Keep InterEx's social channels current with platform changes, formats and best practices.

Skills

Social media analytics

Data-driven reporting

Project management

Communication skills

Marketing experience (2+ years)

Recruitment/agency experience

Paid social tools

Scheduling tools

Basic design/video editing

Tools

LinkedIn Campaign Manager

Meta Ads Manager

Hootsuite

Canva

CapCut

Job description

InterEx Group seeks a marketing-focused social media analyst to drive performance across LinkedIn, Instagram, TikTok and X. You will turn platform metrics into actionable insights, report on engagement and leads, and help shape improvements.

The role covers ad hoc analysis, calendar management, collaboration with sales, and keeping content current with platform changes. Basic design or video editing skills (Canva, CapCut) are a plus.