Data-Driven Paid Media Analyst

Quartz Enterprises; Manchester; Hybrid; GBP 35,000 - 55,000; Full time

Job summary

Quartzenterprises is seeking a Paid Media Analyst within the Insights and Data Group to transform marketing performance into actionable business intelligence across client campaigns and global brands.

You will combine paid media expertise with statistical methods to deliver insights that inform strategy, build dashboards in Tableau, and develop attribution models, while collaborating with cross-functional teams.

Qualifications

• Analytical mindset with ability to solve complex business problems using data.
• Strong experience in paid media analysis for online businesses.
• Solid understanding of paid media fundamentals: bidding, budgeting, targeting, and creative performance.

Responsibilities

• Analyse data from paid media campaigns across multiple platforms.
• Develop and maintain regular performance reports and dashboards in Tableau.
• Support attribution modelling and measurement frameworks across paid channels.
• Collaborate with marketing teams to optimise campaigns based on data-driven insights.
• Configure tracking parameters, goals, and custom reports to ensure data quality.

Skills

SQL

Tableau

Python

R

GA4/Adobe Analytics

Education

Bachelor's degree in Business Analytics/Technology

Tools

SQL

R

Python

Job description

Quartzenterprises is seeking a Paid Media Analyst within the Insights and Data Group to transform marketing performance into actionable business intelligence across client campaigns and global brands.

You will combine paid media expertise with statistical methods to deliver insights that inform strategy, build dashboards in Tableau, and develop attribution models, while collaborating with cross-functional teams.