Data-Driven Marketing Analyst: Growth & Insights

Sales & Marketing; Stockport; On-site; GBP 34,000 - 38,000; Full time

Job summary

Uptown Stores Ltd is seeking a commercially focused Marketing Analyst to join our team in the UK. You will research market trends, analyse customer behaviour and evaluate marketing and sales performance to support business growth.

The role requires an analytical approach and the ability to provide practical recommendations to management for improving marketing activities, customer engagement and overall business performance.

Qualifications

• Degree or equivalent qualification in Marketing, Business, Market Research, Data Analytics or a related field is desirable.
• Strong analytical, research and problem-solving skills.
• Excellent written and verbal communication skills.
• Strong organisational skills with the ability to work independently and as part of a team.

Responsibilities

• Conduct market research to identify customer trends, purchasing behaviour, market opportunities and changes in consumer demand.
• Collect, analyse and interpret marketing, sales and customer data to support business decisions.
• Prepare regular marketing reports, performance summaries and commercial recommendations for management.
• Monitor and evaluate the performance of marketing campaigns and promotional activities.
• Analyse website, social media and digital marketing performance using appropriate analytical tools.
• Support development and implementation of marketing campaigns across online and offline channels.

Skills

Analytical skills

Research abilities

Problem-solving

Communication skills

Organisational skills

Education

Marketing/Business/Market Research/Data Analytics degree

Tools

Digital marketing tools

Analytical/reporting tools

Job description

Uptown Stores Ltd is seeking a commercially focused Marketing Analyst to join our team in the UK. You will research market trends, analyse customer behaviour and evaluate marketing and sales performance to support business growth.

The role requires an analytical approach and the ability to provide practical recommendations to management for improving marketing activities, customer engagement and overall business performance.