Data Analyst

SAGA PLC; Folkestone; On-site; GBP 32,000 - 52,000; Full time

Benefits offered by this job

25 days holiday + bank holidays

Pension scheme matched up to 10%

Company performance related annual/buy

Life assurance 4 x salary

Wellbeing programme

Colleague discounts (cruises, holidays

Saga Academy learning platform

Job summary

Saga Travel is seeking a Data Analyst to join our growing Data & Analytics team in Folkestone. You will develop dashboards using Power BI and SQL, partnering with stakeholders across Commercial, Finance and the wider business to turn data into actionable insights.

Expect to work with Azure/Snowflake platforms, improve data models, and support data-driven decisions across trading and customer insights. You will engage with colleagues to define KPIs, deliver reliable reporting, and help advance

Qualifications

• A relevant degree in a quantitative field (e.g., Analytics, CS, Statistics, Mathematics).
• Experience delivering dashboards/reports that support business decisions.
• Experience building reports in Power BI or Tableau with data modelling.
• Strong SQL querying and stakeholder collaboration to gather requirements.

Responsibilities

• Partner with stakeholders to understand reporting needs and define KPIs.
• Design, build and maintain dashboards and management reports in Power BI.
• Conduct ad-hoc analysis to explain business performance and guide decisions.
• Ensure data quality by collaborating with Data Engineering to resolve issues.
• Translate insights into actionable recommendations for trading and wider business.
• Support self-serve analytics adoption through coaching and training.

Skills

Power BI

SQL

Tableau

DAX

Stakeholder engagement

Analytical thinking

Communication

Python

R

Data storytelling

Education

Degree in analytics / computer science / mathematics

Tools

Power BI

Azure

Snowflake

Fabric

Python

R

Job description

Saga Travel is looking for a Data Analyst to join our growing Data & Analytics team. Working closely with the Senior Data Analyst and partnering with stakeholders across Commercial, Finance and the wider business, you'll help turn business questions into clear, reliable reporting and actionable insights that support better decision-making. You'll work with complex and sometimes imperfect datasets, developing reporting solutions from understanding stakeholder requirements through to building and delivering dashboards. Using tools such as Power BI and SQL, you'll help ensure that our reporting is accurate, accessible and commercially relevant, translating analysis into meaningful recommendations that support business performance. Saga Travel is uniquely positioned in the travel market, with rich and distinctive datasets centred around the over-50s demographic. This offers an opportunity to explore interesting data, understand customer and commercial trends, and contribute insights that inform decisions across the business. As our data estate evolves towards a modern platform, you'll have the opportunity to strengthen your technical skills, deepen your commercial understanding and develop your stakeholder management capabilities. You'll be supported through coaching and knowledge-sharing with experienced team members, alongside opportunities for relevant training and professional certifications. This role requires you to be working from our Folkestone office a minimum of 3 times a week. We have designated office space for colleagues in our Travel business, allowing us to collaborate and share success as a function.

Role Responsibility

As a Data Analyst you will partner with stakeholders across Trading, Finance and the wider business to understand reporting needs, define KPIs, and translate business questions into effective analytics solutions.

Other accountabilities include:

• Designing, building and maintaining a suite of clear, reliable dashboards and management reports using Power BI.
• Using SQL and BI tools to conduct ad-hoc analysis that explains business performance and supports data-driven decision making.
• Interpreting trends and patterns in data, turning analysis into clear insights and recommendations that support trading performance and wider business outcomes.
• Ensuring the accuracy and quality of reporting by working closely with Data Engineering to identify and resolve data issues.
• Communicating insights effectively to stakeholders, helping them understand not just what the numbers show, but why they matter and what actions to take.
• Supporting the adoption of self-serve analytics by providing guidance and training to business users.
• As our data platform evolves, contributing to improving data models and supporting more advanced analytical approaches such as segmentation, experimentation and forecasting.
• You will already have experience working in a BI or Data Analyst role and be comfortable developing reports that support business decision-making. You'll have a good understanding of modern reporting tools such as Power BI or Tableau, be able to write basic SQL queries to explore and validate data and have experience working with stakeholders to understand requirements and deliver reporting that answers real business questions.

A relevant degree or above in a quantitative field is desirable (e.g., Analytics, Computer Science, Statistics, Mathematics).

Other skills and experience required

• Experience working in a BI or Data Analyst role, delivering dashboards or reports that support business decision-making.
• Experience building reports in Power BI or Tableau, with an understanding of data modelling and the ability to work with measures or calculations (e.g. DAX).
• Working knowledge of SQL for querying and exploring data.
• Experience developing and delivering reporting solutions end-to-end, from gathering requirements through to sharing insights with stakeholders.
• Strong stakeholder engagement and communication skills, with the ability to translate business questions into clear reporting and analysis.
• A curious and proactive problem-solver who enjoys exploring data and identifying meaningful insights.
• Good organisation and prioritisation skills, able to manage multiple requests and deadlines.
• An interest in continuing to develop technical and analytical skills as part of a growing analytics team.
• Exposure to modern data platforms (e.g. Azure, Fabric, Snowflake) or analytical tools such as Python or R would be beneficial.

Over the past 75 years we have become the UK's specialist provider of products and services to people aged over 50 in the UK. We're the most trusted brand amongst UK consumers in this demographic, recognised for high-quality products and exceptional standards of service. Our product portfolio includes cruises, holidays, insurance, personal finance products and our Saga Magazine.

Our focus on delivering exceptional products and service empowers our colleagues to create moments that are personal and special for our customers and for each other and our values underpin our approach and help guide us to deliver our purpose. We're committed to making sure that colleagues can be their best, be themselves and make a difference - more than anywhere else. We have done this by creating a truly inclusive culture, where all colleagues can bring their full and authentic selves to work and be treated with dignity and respect in an environment that is free from discrimination and harassment. Thanks to our people, Saga was awarded with a Gold for Best Customer Centric Culture in 2025. This is testament to the great culture we've built together. This award belongs to all our colleagues who collectively make Saga a fantastic place to work.

At Saga we recognise that our people make us special. We believe our colleagues deserve rewards for the excellence they demonstrate every single day, that's why we have put together an amazing benefits package for all colleagues.

BENEFITS AVAILABLE FOR THIS ROLE

• 25 days holiday + bank holidays
• Option to purchase additional leave - 5 extra days
• Pension scheme matched up to 10%
• Company performance related annual bonus - Up to 5%
• Life assurance policy on joining us, 4 x salary
• Wellbeing programme
• Colleague discounts including family discounts on cruises, holidays and insurance
• Range of reductions and offers from leading retailers, travel groups and entertainment companies
• Enhanced maternity and paternity leave
• Grandparents leave
• Income protection
• Access to Saga Academy, our bespoke learning platform