Customer, Strategy & Communications Strategy - Placement Year

BMW Group; United Kingdom; Sur place; GBP 18 000 - 24 000; Plein temps

Avantages offerts par ce poste

Great pay

27 days holiday pro rata

Pension scheme

On-site restaurant

Advantages scheme

Résumé du poste

BMW Group in Farnborough is offering a placement year in Customer, Strategy & Communications, spanning Corporate Strategy, Customer Insights, Product, Marketing and Digital. You will support go-to-market planning, market research, data analysis, and develop business cases while collaborating with teams across BMW Group Financial Services, Alphabet and ALPHERA.

This paid placement provides hands-on learning, exposure to digital delivery, CRM and AI initiatives, and opportunities to contribute to

Qualifications

• Strong organisation and project management skills.
• Excellent communication and stakeholder management.
• Proactive and collaborative approach, able to work independently.
• Strong analytical skills with commercial awareness.
• Proficient in MS Excel, PowerPoint, Word and Outlook; comfortable with Salesforce.
• Interest in strategy, marketing and digital innovation.
• Exposure to SQL, Java or APIs is advantageous; not a pure coding role.
• Business qualification preferred.

Responsabilités

• Support Corporate Strategy and Customer Insights requirements across the UK and Munich HQ.
• Assist in development, governance and launch of products and services including go-to-market planning.
• Carry out market, competitor and customer research and analyse data to identify trends and opportunities.
• Create business cases, project requirements, presentations and recommendations.
• Support planning and delivery of marketing campaigns and performance reporting.
• Assist the Change & Innovation Manager with Strategy workshops and training.
• Coordinate projects, milestones and stakeholders and support digital, CRM, process improvement and AI initiatives.
• Support digital project portfolio and resource planning with sales company counterparts and development teams.

Connaissances

Organisation & PM

Communication & relationships

Proactive & collaborative

Analytical & commercial awareness

MS Office & Salesforce

Strategy & digital innovation

Coding exposure (SQL/Java/APIs)

Business qualification

Formation

Business qualification at A-level or degree

Outils

Excel

PowerPoint

Word

Outlook

Salesforce

Description du poste

Brand Communication Farnborough 04.10.2026

Customer, Strategy & Communications Strategy - Placement Year

YOUR INTERNSHIP STARTS WITH WHAT ENGAGES YOU.

We believe in creating an environment where our interns really can learn by doing during their time with us and where they are given their own areas of responsibilities from the start. That’s why our experts treat you as part of the team from day one, encourage you to bring your own ideas to the table – and give you the opportunity to really show what you can do.

BMW Financial Services, Farnborough.

This placement offers broad, hands‑on experience across Corporate & Customer Strategy, Product, Marketing and Digital within the Customer, Strategy & Communication team. You will support corporate strategy, customer insights, product development, marketing campaigndeliveryand key digital transformation initiatives. Working with colleagues across BMWGroupFinancial Services, Alphabet and ALPHERA, you will build and develop strategic, commercial, project management, communication and digital delivery skills while contributing to key business priorities.

What awaits you?

• Support Corporate StrategyandCustomer Insights requirements, working with colleagues across our UK organisation and withinour Munich headquarters.
• Support the development, governance and launch of products and services, including go-to-market planning.
• Carry out market, competitor and customer research and analyse data to identify trends and opportunities.
• Help create business cases, project requirements, presentations and recommendations.
• Support the planning and delivery of marketing campaigns, promotional activity and performance reporting.
• Support theChange & Innovation Manager in thecreation and facilitation of Strategy workshops and training
• Coordinate projects, milestones and stakeholders, while supporting digital, CRM, process improvement and AI initiatives.
• Support digital project portfolio and resource planning, helping to shape future systems and working with sales company counterparts and development teams.
• Support digital stakeholder engagement, communications, customer queries and support materials, using market and data insights to identify trends and issues.

What should you bring along?

• Organisation and project management skills, with the ability to manage multiple priorities, projects and deadlines.
• Strong communication and relationship-building skills, with confidence working with a wide range of stakeholders(including C-Suitemembers)andexcellentattention to detail.
• A proactive and collaborative approach, with the ability to work independently, solve problems and contribute effectively as part of a team.
• Strong analytical skills and commercial awareness, with an interest in customer, market and business insight, data and emerging technologies.
• Good knowledge of Microsoft Excel, PowerPoint, Word and Outlook, with confidence learning digital platforms such as Salesforce.
• An interest instrategy,marketing, communicationsand digital innovation.
• An interest in coding or technology, with exposure to SQL, Java or APIs considered advantageous; this is not a pure coding role.
• A Business qualification at A-level or as part of a degree is preferred.

What can you look forward to?

• Great Pay –A competitive annual salary, 27 days holiday per annum (pro rata to your contract)and an attractive pension scheme.
• Rewarding Work-Life Balance – Be part of a supportive and inclusive environment where you can learn, grow, and contribute to the future of luxury automotive excellence.
• Exciting Additional Benefits –You will have the opportunity to enjoy other employee benefits, a subsidised on-site restaurant and access to our Advantages scheme which gives you a range of offers and discounts.

Please note:

To be eligible for this position, you must be returning to your studies, for a minimum of 6 months, after completion of this placement. You must be able to provide proof of your legal right to work in the UK.

We are committed to promoting equal opportunities in employment and job applicants will receive equal treatment regardless of disability, age, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, gender, sex or sexual orientation.

At the BMW Group, we place great importance on equal treatment and equal opportunities. Our recruiting decisions are based on the personality, experience, and skills of the applicants.

Closing date for applications: Sunday 18th October 2026