Customer Relationship Management Manager

JR United Kingdom; Leicester; On-site; GBP 30,000 - 50,000; Full time

Job summary

A leading dental brand in the UK seeks a full-time CRM Manager with expertise in HubSpot. You'll drive our CRM strategy, create engaging communications, and work alongside marketing and sales to enhance customer retention. Join us to shape the future of CRM at Yorkshire Dental Suite.

Benefits

Opportunities for career growth

Creative and supportive working environment

Leading role in CRM strategy

Qualifications

• Experience in a CRM or Email Marketing Manager role.
• Strong HubSpot experience including building automations.
• Comfortable using metrics to make data-driven decisions.

Responsibilities

• Own our end-to-end CRM strategy using HubSpot.
• Write engaging emails that convert and delight.
• Report and optimize CRM performance.
• Stay compliant with GDPR and implement best practices.

Skills

HubSpot expertise

Copywriting

Data analysis

CRM strategy

Time management

Education

Marketing or communications background

Job description

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Job Views:

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Posted:

31.05.2025

Expiry Date:

15.07.2025

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Job Description:

We're Hiring: CRM Manager

Are you a CRM pro with a knack for storytelling, automation, and turning clicks into loyal customers? Yorkshire Dental Suite- one of the UK’s most innovative dental brands is looking for a full-time, office-based CRM Manager to join us at our Leeds HQ.

We're growing fast and need a strategic thinker with hands-on HubSpot experience who can lead our CRM efforts, engage our audience, and help turn first-time patients into lifelong brand advocates.

What You’ll Be Doing:

• Own our end-to-end CRM strategy using HubSpot- email marketing, segmentation, automation, and lifecycle journeys.
• Write engaging, on-brand emails that educate, convert, and delight.
• Build smart, data-driven workflows that guide customers from first enquiry to long-term retention.
• Partner with our marketing, sales, and design teams to keep CRM activity aligned with campaigns.
• Report on CRM performance (opens, CTR, conversions, retention) and optimise for real results.
• Manage list hygiene, segmentation, and testing to ensure timely, relevant comms.
• Stay on top of CRM best practices and compliance (GDPR included).
• Add value to campaign ideation and bring the voice of the patient into everything we do.

What You’ll Bring:

• Experience in a CRM or Email Marketing Manager role- ideally in a B2C or high-growth environment.
• HubSpot expertise- confident building automations, segmenting lists, and digging into dashboards.
• Strong copywriting chops- you know how to write copy that gets clicks and builds trust.
• A head for strategy and a love of data- comfortable using metrics to make smart decisions.
• Brilliant organisation and time management- you can juggle multiple projects and keep your cool.
• A collaborative attitude and a passion for customer experience.
• Marketing or communications background

What You’ll Get:

• A leading role in one of our most powerful marketing channels.
• The opportunity to help shape the future of CRM at Yorkshire Dental Suite.
• A creative, supportive, and fast-paced working environment.
• Career growth opportunities- including building out a CRM team.

If you're ready to take ownership of a high-impact channel and bring world-class CRM strategy to one of the UK’s most exciting dental brands, we want to hear from you.