CRM Manager - 9 Month FTC - Beauty

TN United Kingdom; London; On-site; GBP 50,000 - 60,000; Full time

Job summary

An innovative and ethical beauty brand is seeking a CRM Manager to drive customer retention and optimize CRM strategies. This role involves developing and executing a comprehensive CRM strategy, managing loyalty programs, and collaborating with various teams on impactful email marketing campaigns. The ideal candidate will be data-driven and possess strong analytical skills, ensuring alignment with the brand's vision while navigating a fast-paced environment. Join a forward-thinking company committed to sustainability and make a significant impact in the beauty sector.

Qualifications

• Proven experience in CRM management and customer retention strategies.
• Strong analytical skills with a focus on data-driven decision making.

Responsibilities

• Own and execute the overall CRM strategy for customer retention.
• Manage loyalty programs and collaborate on email marketing initiatives.

Skills

Data Analysis

CRM Strategy Development

Email Marketing

Project Management

Customer Retention

Education

Bachelor's Degree in Marketing or Related Field

Tools

CRM Software

Email Automation Tools

Job description

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CRM Manager - 9 Month FTC - Beauty, London

Client: Blu Digital

Location: London, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Reference: 3aaa1c8ab1bc

Job Views: 11

Posted: 29.04.2025

Expiry Date: 13.06.2025

Job Description:

CRM Manager - 9 Month FTC - Beauty
London

My client is seeking a skilled CRM Manager to join their well-established, fast-growing team. The role offers a salary of up to £60,000. The company is a reputable clean, ethical beauty brand emphasizing sustainability within this expanding sector.

You will be a versatile retention specialist capable of optimizing, driving, and delivering results across the customer base. Responsibilities include owning, creating, and executing the overall CRM strategy, identifying key commercial opportunities within CRM channels. You will manage loyalty programs, testing new initiatives across various customer segments. Additionally, you will oversee the email planner, collaborating with creative, brand, and marketing teams on automation, lifecycle, and broadcast emails. You will be responsible for performance reporting, working closely with Brand, Marketing, Creative teams, and third-party agencies to ensure alignment with overall strategy and brand vision.

The ideal candidate is a data-driven retention marketer, confident in analyzing data and making recommendations based on insights. Strong analytical skills, attention to detail, and knowledge of data protection and privacy laws are essential. The ability to work efficiently in a fast-paced environment and organize workload effectively is also required.