CRM & Business Intelligence Analyst

Straumann Group; Birmingham; On-site; GBP 35,000 - 50,000; Full time

Job summary

A leading company in aesthetic dentistry is seeking a CRM & Business Intelligence Analyst. This role involves transforming data into insights, managing CRM systems, and supporting digital transformation initiatives. The ideal candidate is analytical, driven, and passionate about data. Opportunities for growth and involvement in shaping data strategy are offered.

Benefits

Opportunities for learning and development

Growth potential

Hands-on experience with Salesforce and Power BI

Qualifications

• Driven, analytical, and eager to learn.
• Ability to thrive in a dynamic, fast-paced environment.

Responsibilities

• Support daily operations and optimization of CRM systems.
• Create reports and dashboards using Power BI and Salesforce Analytics.
• Gather and analyze data on market trends and customer needs.

Skills

Analytical

Communication

Problem Solving

Data Management

Education

Bachelor’s degree in business, data & tech, or related field

Tools

Salesforce

Power BI

SAP CRM

Alteryx

Job description

Join to apply for the CRM & Business Intelligence Analyst role at Straumann Group.

The Straumann Group is a globally leading provider in aesthetic dentistry, combining experience, scientific evidence, and innovation with passion, committed to quality to offer the best solutions to dental professionals and patients worldwide. As a pioneer in dental implantology, we have expanded our product portfolio to include areas such as tooth preservation, regeneration, restoration, orthodontics with transparent aligners, and tooth loss solutions.

We are seeking a Business Intelligence Analyst within our Commercial Excellence team in the Northern European Hub (NEH). This role involves transforming data into insights, managing data architecture, and optimizing processes. You will work hands-on with Salesforce, supporting users and platform development, and will be involved in CRM, data quality, AI-driven innovation, and market intelligence. This position offers an excellent opportunity for growth within a forward-thinking team supporting multiple geographies and business units.

Key Responsibilities

1. CRM Management & Commercial Analytics
   • Support daily operations, development, and optimization of CRM systems including Salesforce and Pitcher.
   • Participate in testing new features and platform improvements with global and regional teams.
   • Provide support and training to end users, and contribute to capability-building initiatives.
   • Analyze data to understand platform adoption, customer engagement, and campaign effectiveness.
   • Identify behavioral trends to support go-to-market strategies.
2. Data Quality & Integrity
   • Ensure accuracy and completeness of CRM data across SAP CRM and Salesforce.
   • Conduct data quality checks, support data cleansing, and promote data governance.
3. Business Intelligence & Reporting
   • Create reports and dashboards using Power BI and Salesforce Analytics.
   • Analyze data to generate actionable insights.
4. AI & Digital Tools
   • Leverage AI solutions for predictive analytics, automated insights, and anomaly detection.
   • Automate routine reports and explore new digital tools for integration into BI/CRM systems.
5. Market Intelligence & Strategy Support
   • Gather and analyze data on market trends, competitors, and customer needs.
   • Develop market insights and dashboards, support strategic reviews and commercial planning.

Who You Are

• Driven, analytical, curious about data, eager to learn and solve problems.
• Strong communicator capable of explaining data insights to various audiences.
• Passionate about data, business intelligence, and digital transformation.
• Bachelor’s degree in business, data & tech, or related field.
• Ability to thrive in a dynamic, fast-paced environment and adapt to changing priorities.

Preferred Qualifications

• Experience with CRM systems like Salesforce, SAP CRM, Power BI, Alteryx, or similar tools.
• Previous experience in data analysis, sales operations, or related roles.
• Exposure to AI tools, data modeling, and automation technologies.

What You’ll Gain

• Opportunities for learning and development with growth potential.
• Involvement in shaping Straumann’s data strategy and digital platform optimization.
• Hands-on experience with platforms like Salesforce, Pitcher, Power BI, and Alteryx.
• Global initiatives and stakeholder exposure across our northern hub countries and business units.

All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.