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CRM Automation Manager

JR United Kingdom

Stockport

Hybrid

GBP 50,000 - 60,000

Full time

3 days ago
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Job summary

A fast-growing, customer-first brand in Stockport is seeking a Braze expert to drive lifecycle marketing. This hands-on role involves full ownership of lifecycle journey automation, optimising campaigns, and integrating various systems to ensure effective data flows and performance tracking.

Benefits

Flexible hybrid working
High autonomy in a growing, data-led business

Qualifications

  • Strong hands-on experience in Braze, including Liquid, Connected Content, and advanced segmentation.
  • Technically confident – experienced with APIs, data feeds, and campaign logic.
  • Curious, proactive, and comfortable taking end-to-end ownership of projects.

Responsibilities

  • Build and optimise automated campaigns in Braze using Liquid, custom events, and multi-channel triggers.
  • Own integrations between Braze, product, and data systems – ensuring reliable data flows and event tracking.
  • Lead A/B test design and campaign performance reporting.

Skills

Braze
APIs
A/B testing
Data analysis

Job description

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This fast-growing, customer-first brand is scaling its CRM function and looking for a Braze expert to drive lifecycle marketing. If you’re passionate about building personalised, data-led customer journeys across email, push, and in-app – this is your chance to make a big impact in a high-growth environment.

THE ROLE

You’ll take full ownership of lifecycle journey automation in Braze, working across teams to deliver timely, relevant messaging at scale. From setting up complex campaign logic to driving API-based triggers and measuring performance, this is a hands-on role with big strategic influence.

Responsibilities:

  • Build and optimise automated campaigns in Braze using Liquid, custom events, and multi-channel triggers.
  • Own integrations between Braze, product, and data systems – ensuring reliable data flows and event tracking.
  • Develop frameworks for scalable personalisation and modular content templates.
  • Lead A/B test design and campaign performance reporting using CRM KPIs.
  • Collaborate with Tech/Product on transactional messaging and data syncs.

YOUR SKILLS & EXPERIENCE

  • Strong hands-on experience in Braze, including Liquid, Connected Content, and advanced segmentation.
  • Technically confident – experienced with APIs, data feeds, and campaign logic.
  • Analytical mindset with A/B testing experience and comfort owning CRM metrics.
  • Curious, proactive, and comfortable taking end-to-end ownership of projects.

BENEFITS

  • Up to £60,000 depending on experience
  • Flexible hybrid working
  • High autonomy in a growing, data-led business
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