Marketing Automation Manager

JR United Kingdom; Bolton; On-site; GBP 35,000 - 55,000; Full time

Job summary

A leading company is seeking a Marketing Automation Manager to drive CRM and email activities across the UK & Ireland. The role requires a strategic leader with deep experience in automation platforms and a passion for data-driven marketing. If you're looking to make a significant impact in an award-winning digital growth team, this opportunity is for you.

Qualifications

• Deep experience with CRM and marketing automation platforms.
• Proven track record designing and executing multi-channel campaigns.
• Strategic thinker with hands-on capability and passion for marketing tech.

Responsibilities

• Lead all CRM/email activity across the UK & Ireland.
• Build and optimise customer journeys and workflows.
• Integrate diverse data sources for smarter targeting.

Skills

CRM and marketing automation platforms

SQL

Velocity scripting

Data-driven campaigns

Lead scoring

Attribution modelling

Campaign ROI tracking

Strategic thinking

Fast-moving environments

Job description

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Marketing Automation Manager, bolton, greater manchester

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Client:

The Portfolio Group

Location:

bolton, greater manchester, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

4

Posted:

10.06.2025

Expiry Date:

25.07.2025

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Job Description:

Are you a tech-savvy automation expert with a passion for delivering high-impact marketing strategies?

Ready to take ownership of CRM systems that support millions of users?

Read on.

I’m working on behalf of a market-leading, fast-growth organisation that operates at scale - supporting over 90,000 businesses and more than 13 million lives across the UK and Ireland. Backed by a £400m+ turnover global group, their growth story is far from over - and this hire is key to what’s next.

They’re now looking for a CRM & Automation Manager who doesn’t just “do” email marketing, but lives and breathes automation - someone who can own strategy, design complex journeys, and build scalable systems that supercharge lead generation.

DAY TO DAY

• Be the automation lead for all CRM/email activity across the UK & Ireland.
• Build and optimise advanced customer journeys, workflows, and triggers.
• Own and evolve the CRM tech roadmap, collaborating with Sales, BI, Marketing & IT.
• Integrate diverse data sources to power smarter targeting and real-time personalisation.
• Create reporting and analytics frameworks that deliver actionable insight.
• Champion best-in-class marketing operations, system hygiene, and campaign scalability.
• Lead on strategy from conception to execution, with full visibility of performance metrics.

YOU?

• Deep experience with CRM and marketing automation platforms (Marketo, Hubspot, Salesforce Marketing Cloud, etc.)
• Proven track record designing and executing multi-channel, data-driven campaigns.
• Ability to work with SQL, Velocity scripting, and dynamic content.
• Strong experience with lead scoring, attribution modelling, and campaign ROI tracking.
• Strategic thinker with hands-on capability and a passion for marketing tech.
• A natural communicator who thrives in fast-moving, cross-functional environments.

This isn’t just a tactical delivery role — it’s a strategic leadership opportunity to shape how this organisation scales its marketing engine for the future. If you love solving problems with tech, get excited about data, and want to play a central role in an award-winning digital growth team, this could be the career move you’ve been waiting for.

Apply today or contact me directly for a confidential discussion.

We’re moving quickly on this one – if it’s of interest, don’t delay.