Creator & Affiliate Growth Lead — Remote & Flexible

SAMY UK; Greater London; Hybrid; GBP 50,000 - 80,000; Full time

Benefits offered by this job

Flexible schedule

Hybrid work

Global mobility opportunities

Birthday/anniversary time off and paid

Health coverage

Job summary

SAMY is a global brand agency redefining social-first communications. We’re seeking a creator-led marketer who sources, signs, briefs, and grows creators for TikTok Shop clients, driving brand sales and engagement.

You’ll recruit at scale, manage partnerships end-to-end, and work with cross-functional teams to optimise campaigns and content. Hybrid, London-area options available, with global mobility opportunities.

Qualifications

• Proven experience in creator marketing and end-to-end campaigns.
• Experience running high-volume creator outreach and tracking responses.
• Great verbal and written English for outreach, briefs, and client communications.

Responsibilities

• Creator sourcing and vetting for each brand using TikTok Shop tools.
• Recruitment: manage a healthy creator pipeline and launch cohorts.
• Advocacy partnerships: manage creator partnerships across various fee models end-to-end.
• Briefing and approvals: create briefs and manage content approvals and posting schedules.
• TikTok Shop affiliate programmes: run Open and Targeted plans and monthly briefs.
• Affiliate segment management: re-engage inactive creators and amplify top sellers.
• Community and compliance: build creator relationships and ensure platform compliance.
• Tracking and playbooks: maintain trackers and report creator activity and GMV.

Skills

Creator marketing

Campaign management

English communication

Negotiation

TikTok Shop experience

High-volume outreach

Job description

SAMY is a global brand agency redefining social-first communications. We’re seeking a creator-led marketer who sources, signs, briefs, and grows creators for TikTok Shop clients, driving brand sales and engagement.

You’ll recruit at scale, manage partnerships end-to-end, and work with cross-functional teams to optimise campaigns and content. Hybrid, London-area options available, with global mobility opportunities.