Creative Marketing Manager

Consumer Additions and Consumer Exec; England; Hybrid; GBP 40,000 - 50,000; Full time

Job summary

Consumer Additions and Consumer Exec is seeking a Creative Marketing Lead to oversee content and creative output. The role blends creative direction, content production, social media management and campaign execution to translate the wider marketing strategy into engaging content across channels.

You will drive organic social growth and coordinate paid creative with the performance team, while hands-on filming and editing may be required to deliver campaigns.

Qualifications

• Three years’ experience in content marketing or social media within a consumer-facing or digital retail business.
• Proven ability to grow digital audiences and manage campaigns.
• Experience creating engaging organic social content reflecting a consistent brand identity.

Responsibilities

• Translate objectives into actionable content and campaign plans across channels.
• Coordinate seasonal campaigns and key marketing initiatives.
• Manage day-to-day creative schedule and deadlines.
• Own day-to-day organic social media strategy and execution across platforms.
• Develop content to increase audience growth and engagement.
• Collaborate with paid media to provide creative assets for campaigns.
• Plan, coordinate and oversee content production including photography and video.
• Coordinate relationships with external creators and partners.
• Monitor metrics and optimize creative output for engagement and reach.

Skills

Content marketing

Social media

Creative marketing

Team coordination

Copywriting

Video editing

Campaign planning

Tools

Video editing software

Job description

4 days a week on site in Bournemouth, 1 day remote | £40,000 - £50,000 salary

The Opportunity

We are working with an ambitious and growing consumer brand who are looking to recruit a Creative Marketing Lead to oversee the day-to-day development and delivery of its marketing content and creative output.

This is a hands-on role combining creative direction, content production, social media management and campaign execution. The successful candidate will play a key role in translating the wider marketing strategy into engaging, commercially effective content across multiple channels.

Key Responsibilities

Campaign Planning & Creative Delivery

• Work alongside senior marketing colleagues to translate wider business and marketing objectives into actionable content and campaign plans.
• Coordinate the development and delivery of seasonal campaigns, promotional activity and key marketing initiatives.
• Manage the day-to-day creative schedule, ensuring projects are appropriately prioritised and delivered within agreed deadlines.

Social Media & Organic Content

• Take ownership of the day-to-day organic social media strategy and execution across relevant digital platforms.
• Develop engaging content designed to increase audience growth, strengthen engagement and build an active online community.

Paid Creative & Customer Acquisition

• Work closely with performance marketing colleagues to develop a consistent pipeline of creative assets for paid digital campaigns.
• Translate campaign briefs, audience insights and performance data into effective creative concepts.

Content Creation & Production

• Plan, coordinate and oversee content production, including photography, video and digital assets.
• Take a hands‑on role in filming, editing and creating content where required.

External Partners, Creators & Influencers

• Coordinate relationships with external content creators and creative partners.
• Manage the day-to-day delivery of user-generated content and creator-led campaigns.

Performance & Continuous Improvement

• Monitor the effectiveness of creative output across organic and paid channels.
• Analyse relevant metrics, including audience growth, engagement, content reach and advertising creative performance.

Required Experience and Skills

Essential Experience

• Three years’ experience in content marketing, social media or creative marketing within a consumer-facing or digital retail business.
• Experienced managing or coordinating marketing activity, with some previous responsibility for supporting or developing other team members.
• A demonstrable track record of developing engaging organic social content and growing digital audiences.
• Strong visual awareness and an understanding of how to create content that reflects a consistent brand identity.
• Practical experience filming, editing and producing digital content independently.
• Excellent copywriting skills, with the ability to adapt tone and messaging for different channels and audiences.
• Experience developing creative assets for paid social advertising.
• Understanding of how creative content influences customer engagement, acquisition and conversion.
• Strong organisational and project management skills, with the ability to manage multiple priorities and deadlines.
• A proactive and collaborative approach, with the confidence to work independently and coordinate internal and external stakeholders.