Creative Director - Independent Sports Marketing Agency - Earned Media & PR Specialist

JR United Kingdom; Slough; Hybrid; GBP 50,000 - 80,000; Full time

Job summary

A leading independent sports marketing agency is looking for a Creative Director to lead innovative campaigns and engage audiences through earned media and PR. This hybrid position values creativity and strategic thinking, making an impact in the sports and entertainment sectors. The agency fosters a culture of inclusivity and aims for groundbreaking work that resonates with diverse fan bases.

Benefits

Ownership & Leadership opportunities

Professional development

Work on culturally impactful campaigns

Qualifications

• Extensive experience in creating integrated creative campaigns with a focus on earned media and PR.
• Proven ability to work autonomously as a senior creative.
• Deep passion for sports marketing.

Responsibilities

• Own the creative direction for campaigns across various channels.
• Design, execute, and optimise integrated marketing campaigns.
• Lead the development of creative concepts for new business pitches.

Skills

Creative Leadership

Brand Storytelling

Campaign Development

Strategic Thinking

Public Relations

Job description

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Creative Director - Independent Sports Marketing Agency - Earned Media & PR Specialist, slough

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Client:

Location:

slough, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

5

Posted:

16.06.2025

Expiry Date:

31.07.2025

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Job Description:

Job Title: Creative Director – Earned Media & PR Specialist

Location: Hybrid (London-based with flexible working options)

About the Company:

A fully integrated sports, entertainment, and esports agency dedicated to solving business challenges with a unique, human-first approach.

Through the power of psychology and neuroscience, they create bold, channel-agnostic campaigns that engage people's passions at a much deeper level.

They help their clients build courageous brands through campaigns that drive meaningful conversations and spark change.

They have won numerous industry accolades, and they consistently challenge the industry to be braver through thought leadership.

Their expertise spans multiple industries, including sports, entertainment, and esports, and they take pride in working with some of the world’s most recognisable brands across diverse sectors.

They are looking for a creative leader who is ready to take charge of the agency’s creative direction and deliver high-impact, culturally relevant campaigns that make a difference.

The Role:

We are searching for a Creative Director with a proven track record in crafting innovative, standout campaigns across a variety of integrated channels, with a specialism in earned media and PR.

This is a solo creative role where you will play a key role in defining the agency’s creative vision, working closely with leadership to deliver bold campaigns that win pitches and elevate the agency.

You will have the opportunity to develop and lead campaigns that not only challenge the norm but also push boundaries in the world of sports and entertainment marketing.

Your expertise in earned media and PR will be crucial in crafting campaigns that generate buzz, spark meaningful conversations, and create lasting cultural impact.

This is an exciting opportunity for an ambitious creative to step into a growing team and be at the forefront of the agency’s growth and success.

Key Responsibilities:

• Creative Leadership: Own the creative direction for campaigns across various channels, with a focus on earned media and PR strategies that generate conversation and engagement.
• Campaign Development: Design, execute, and optimise integrated marketing campaigns that capture attention, resonate with audiences, and drive measurable results.
• Pitch Creation: Lead the development of creative concepts for new business pitches, delivering innovative ideas that stand out in a competitive market and demonstrate the agency’s creative capabilities.
• Collaboration with Leadership: Work closely with the agency’s leadership team to ensure creative output aligns with the agency’s vision, values, and growth ambitions.
• Brand Storytelling: Create compelling brand narratives and campaigns that connect with audiences, using a passion for sports to develop culturally relevant and impactful work.
• Ownership and Execution: Take full ownership of the end-to-end creative process, ensuring that ideas are brought to life effectively and meet client objectives.

Skills and Experience:

• Extensive experience in creating integrated creative campaigns with a focus on earned media and PR.
• Proven ability to work autonomously as a senior creative, with the confidence to lead the creative direction and execute ideas independently.
• A deep passion for sports marketing, with the ability to create culturally relevant campaigns that resonate with diverse fan bases.
• Strong experience in developing innovative, boundary-pushing campaigns that drive engagement, build brand loyalty, and achieve measurable success.
• Ability to work closely with leadership to ensure that creative work is in line with agency goals and client needs.
• Excellent knowledge of brand strategy, with the ability to craft compelling campaigns that connect with audiences and spark meaningful conversations.

Who They Are Looking For:

• Creative Visionary: The ideal candidate has a strong creative vision and is confident in their ability to lead the creative direction of campaigns that break new ground and make an impact.
• Ambitious & Driven: The right person thrives on the opportunity to shape the creative output of an agency, taking ownership and playing a key role in the agency’s growth and success.
• Strategic Thinker: They are looking for someone who is a problem-solver, able to quickly analyse client needs and translate them into compelling, creative campaigns that deliver results.
• Sports Enthusiast: The ideal candidate has a passion for sports and a deep understanding of various sports industries, enabling them to create authentic, culturally relevant work that resonates with sports fans.

Why Join Them?

• Ownership & Leadership: This is an exciting opportunity for a candidate to take a key role in defining the agency’s creative direction, with the ability to shape its future and leave a lasting mark.
• Bold & Innovative Work: The agency values bravery, pushing boundaries, and creating innovative work that sets the industry standard.
• Culturally Impactful Campaigns: The candidate will work on projects that don’t just engage people but spark meaningful conversations and create change in the sports and entertainment sectors.
• Great Team & Ambitious Growth: The agency offers a forward-thinking team that’s committed to pushing the envelope, with endless opportunities for growth and professional development.

Location: Hybrid (London-based with flexibility)

We are an equal opportunity employer.

We value inclusivity and diversity, believing it creates a better working world.

We love to see applicants from all different backgrounds and hire based on skills and potential, not solely focusing on prior experience.

Qualified applicants will receive consideration for employment without regard to age, disability, gender perception or identity, marital status, pregnancy or maternity, race or ethnicity, religion or belief, sex, or sexual orientation.

If you require any accessibility support, please let us know how we can improve your experience.