Creative Business Partner Lead

Aviva; West of England; On-site; GBP 72,000 - 88,000; Full time

Job summary

Aviva is seeking a Creative Business Partner Lead in Bristol to align business objectives with creative delivery. You will lead the Creative Hub leadership team, deputise for the Head of Marketing Communications, and drive strategic partnerships with senior stakeholders to deliver measurable commercial impact.

You will build trusted relationships, influence plans, and ensure excellence in stakeholder governance, forecasting, and budget management across a high‑performing team responsible for

Qualifications

• Experience leading client services and agency partnerships.
• Experience at Group Account Director or equivalent level.
• Proven track record leading high-performing teams.
• Strong commercial and financial management skills.
• Deep understanding of integrated marketing communications.

Responsibilities

• Lead strategic partnerships between Aviva's Creative Hub and senior stakeholders.
• Oversee a complex portfolio of campaigns and content with governance standards.
• Forecasting and budget management to drive commercial outcomes.
• Develop and evolve the Creative Hub's proposition and value delivery.
• Collaborate across strategy, creative, content, media and operations to maximise impact.

Skills

Client Services

Account Management

Agency Leadership

Senior Marketing Roles

Stakeholder Management

Commercial & Financial Acumen

Integrated Marketing Communications

Job description

Creative Business Partner Lead - Salary circa £80,000

Location - Bristol

Help shape the future of Aviva's Creative Hub, leading strategic partnerships that connect business ambition with brilliant creative delivery.

This is a unique opportunity to influence senior stakeholders, lead a high-performing team and drive marketing communications that deliver real commercial impact.

A bit about the job

As Creative Business Partner Lead, you'll be the senior link between our Creative Hub and stakeholders across the business. Working as part of the Creative Hub Leadership Team and deputising for the Head of Marketing Communications when needed, you'll ensure marketing activity is strategically focused, creatively ambitious and delivered brilliantly.

You'll build trusted relationships with senior leaders, influence plans and priorities, and help bring together strategy, creative, content, media and operations to achieve the best outcomes for our customers and our business.

You'll lead a team of Creative Business Partners and Delivery Managers, setting the standard for stakeholder management, governance and delivery excellence. Alongside overseeing a complex portfolio of campaigns and content, you'll bring commercial rigour through forecasting, investment planning and budget management. You'll also play a key role in evolving the Creative Hub's proposition to ensure we continue to deliver exceptional value and impact. This role requires you to be a marketing leader, both within the Creative Hub and more broadly across Customer & Marketing.

Skills and experience we're looking for

• Significant experience in Client Services, Account Management, Agency Leadership or senior marketing roles, gained within agency and/or in-house environments, with a proven ability to partner effectively across the business.
• Experience operating at Group Account Director, Client Services Director or equivalent level, managing complex portfolios, building senior stakeholder relationships and influencing strategic decision-making across large organisations.
• Strong track record of leading and developing high-performing teams, fostering accountability, collaboration, engagement and excellence in delivery.
• Excellent commercial and financial management skills, including forecasting, budget management, investment planning and ensuring strong commercial outcomes.
• Deep understanding of integrated marketing communications, with the ability to align business objectives, strategy, creative and media to deliver measurable results, alongside a proactive, energetic approach and strong conflict‑resolution skills to balance stakeholder and business needs.

What you’ll get for this role:

Our purpose - with you today, for a better tomorrow – is a promise we make to our colleagues too.And one of the ways we live up to that promise is by investing in you.We have so much to offer when it comes to being an Aviva colleague.

• Starting salary circa £80,000 (depending on location, skills, experience, and qualifications)
• Bonus opportunity – 12% of annual salary Actual amount depends on your performance and Aviva’s.
• Generous pension scheme - Aviva will contribute up to 14%, depending on what you put in.
• 29 days holiday plus bank holidays, and you can choose to buy or sell up to 5 days
• Aviva-funded Private Medical Benefit to help you get expert support when you need it
• Make your money go further - Up to 40% discount on Aviva products, and other retailer discounts
• Up to £1,200 of free Aviva shares per year through our Matching Share Plan and share in the success of Aviva with our Save As You Earn scheme
• Brilliantly supportive policies including parental and carer’s leave
• Flexible benefits to suit you, including sustainability options such as cycle to work
• Make a difference, be part of our Aviva Communities and use your 3 paid volunteering days to help others
• We take your wellbeing seriously with lots of support and tools

Take a look to learn more.Put a salary into this calculator to see what your total Aviva Reward could be.

Aviva is for everyone:

We’re inclusive and welcome everyone – we want applications from all backgrounds and experiences. Excited but not sure you tick every box? Even if you don’t, we would still encourage you to apply. We also consider all forms of flexible working, including part time and job shares.

We flex locations, hours and working patterns to suit our customers, business, and you. Most of our people are smart working – spending at least 50% of their time in our offices every week - combining the benefits of flexibility, with time together with colleagues.

To find out more about working at Aviva take a look here