Copywriter

Compare the Market; Greater London; Hybrid; GBP 32,000 - 52,000; Full time

Job summary

Compare the Market is seeking a Creative Copywriter to join our hybrid team in London or Peterborough. You will craft compelling copy across CRM, digital, web and campaign channels, shaping messaging that informs, engages and drives action.

You’ll apply strategic thinking and exceptional writing craft to translate brand principles into clear, on-brand communications. A portfolio demonstrating impact across channels is essential.

Qualifications

• Experience creating high-quality copy across CRM, digital, social, web and campaign channels.
• Outstanding writing, editing and proofreading skills.
• Strong understanding of brand strategy, positioning and tone of voice, with ability to translate brand principles into on-brand communications.
• Experience developing creative concepts and working collaboratively with designers.

Responsibilities

• Create compelling copy across advertising, CRM, digital, web, social and campaign communications.
• Develop creative ideas and messaging in partnership with designers and stakeholders.
• Adapt tone, storytelling and content for different audiences, products and channels.
• Help evolve and champion our brand tone of voice across the business.
• Use customer insight, testing and performance data to continuously improve content effectiveness.
• Present and explain creative recommendations with confidence.
• Work closely with marketing, product, legal and compliance teams to deliver engaging and compliant communications.
• Contribute to creative reviews, workshops and ideation sessions to help raise the quality of our work.

Skills

Multi-channel copy

CRM copy

Digital content

Social content

Web copy

Campaign messaging

Editing

Brand voice

Portfolio

Job description

Job Description

Creative Copywriter

Function: Customer Location: Hybrid, Peterborough or London

Curious about what’s next?

So are we. Join Compare the Market and help to make financial decision making a breeze for millions.

At Compare the Market, we’re a purpose-driven business powered by tech and AI. We’re building high-performing, results-driven teams with the skills, mindset, and ambition to deliver outcomes at pace. Every role here plays a part in driving our mission forward, and we create an environment where you can bring your authentic self, grow a truly characterful career, and see the direct impact of your work on the lives of our customers.

We’ve carved a meerkat-shaped niche and we’re looking for ambitious, curious thinkers who thrive in a fast-moving, high-impact environment. If you love accountability, embrace challenge, and want to make a real difference, you’ll fit right in.

We’d love you to be part of our journey.

At Compare the Market, we're looking for a talented Creative Copywriter to help bring our brand to life across every customer touchpoint.

This is an exciting opportunity to join a growing in-house creative team and shape distinctive, effective communications seen by millions of customers every day. From integrated campaigns and digital advertising to CRM, social content and customer communications, you'll create work that informs, engages and inspires action.

We're looking for someone who combines strategic thinking, exceptional writing craft and a strong understanding of what drives customer engagement. Someone who can turn complex information into simple, persuasive communications and contribute ideas that make our work more effective, memorable and impactful.

Some Of The Great Things You’ll Be Doing

• Create compelling copy across advertising, CRM, digital, web, social, video and campaign communications
• Develop creative ideas and messaging in partnership with designers and stakeholders
• Adapt tone, storytelling and content for different audiences, products and channels
• Help evolve and champion our brand tone of voice across the business
• Use customer insight, testing and performance data to continuously improve content effectiveness
• Present and explain creative recommendations with confidence
• Work closely with marketing, product, legal and compliance teams to deliver engaging and compliant communications
• Contribute to creative reviews, workshops and ideation sessions to help raise the quality of our work

What We’d Like To See From You

• Experience creating high-quality copy across multiple channels, including CRM, digital, social, web and campaign communications
• Outstanding writing, editing and proofreading skills
• Strong understanding of brand strategy, positioning and tone of voice, with the ability to translate brand principles into clear, engaging and consistently on-brand communications
• Experience developing creative concepts and working collaboratively with designers
• The ability to simplify complex information into clear, engaging customer communications
• An understanding of how copy influences engagement, conversion and customer behaviour
• Experience working within regulated or complex environmentsStrong stakeholder management and communication skills
• A portfolio that showcases creative thinking, excellent writing craft with impact

Financial services experience is beneficial, particularly within CRM and customer communications, but isn't essential for someone with the right mindset and transferable experience.

Why Compare the Market?

We’re a business built for pace and performance. Here, you’ll be encouraged to think differently, act boldly, and deliver brilliantly in a culture that values results and rewards progress.

We believe diverse teams make better decisions, and we’re committed to creating an inclusive workplace where everyone feels empowered to grow, contribute, and thrive.

If you’re ready to stretch yourself, raise the bar, and grow with a team that’s serious about performance, innovation, and purpose, we’d love to hear from you.