Conversion Rate Optimisation (CRO) Manager

JR United Kingdom; Sheffield; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading UK digital agency seeks a CRO Manager to spearhead optimization strategies for major brands like The Financial Times and Experian. This role emphasizes innovation in lead testing, collaboration with teams, and growing a high-performing CRO team in a flexible work environment.

Benefits

Award-winning culture

Central London workspace

Work-life flexibility

Leadership opportunities

Bonuses

Gym membership

Qualifications

• 3+ years in CRO or UX optimisation.
• Experience with testing platforms and data tools, especially GA4.
• Analytical mindset and excellent communication.

Responsibilities

• Lead testing strategies and CRO roadmaps for multiple clients.
• Translate data into insights using analysis tools.
• Coach and develop the CRO team.

Skills

Analytical mindset

Communication skills

CRO or UX optimisation

Experience with GA4

Tools

Optimizely

VWO

Adobe Analytics

Mixpanel

Job description

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Conversion Rate Optimisation (CRO) Manager, Sheffield, South Yorkshire

Client: In Digital

Location:

Sheffield, South Yorkshire, United Kingdom

Job Category:

Other

EU work permit required:

Yes

Job Views:

4

Posted:

04.06.2025

Expiry Date:

19.07.2025

Job Description:

We’re In Digital – one of the UK’s Best Workplaces – and we’re looking for a CRO Manager to lead optimisation strategies for exciting brands.

You’ll work with clients like the Financial Times, The Independent, and Experian, managing testing roadmaps, leading a CRO team, and shaping digital journeys.

What You’ll Be Doing:

• Lead testing strategies and CRO roadmaps for multiple clients
• Design, run, and evaluate tests using tools like Optimizely, VWO, Piano, or Zephr
• Translate data into insights using GA4, Amplitude, Mixpanel, and Adobe Analytics
• Collaborate with developers, UX designers, and strategists
• Coach and develop the CRO team
• Build strong client relationships as a trusted advisor

What You’ll Bring:

• 3+ years in CRO or UX optimisation, preferably agency-side
• Experience with testing platforms and data tools (GA4 is essential)
• Analytical mindset with confidence in data and experimentation
• Excellent communication skills
• Bonus: knowledge of HTML/CSS/JS (support available)

Why Join Us?

• Award-winning culture: Certified Great Place to Work, focusing on well-being
• Covent Garden office: Central London workspace with amenities
• Big-name clients, startup spirit: Large exposure with boutique agility
• Work-life flexibility: Hybrid setup and working-from-abroad
• Growth and impact: Leadership opportunities in experimentation strategy
• Bonuses, socials, gym membership, and more