Content Writer

Loom Digital Ltd.; West of England; Hybrid; GBP 26,000 - 38,000; Full time

Benefits offered by this job

Hybrid working

25 days holiday per year

Birthday day off

Annual discretionary company bonus

Private healthcare

Gym or yoga memberships

Eyecare and glasses allowance

Company pension

Training budget for every team member

Fridays early finish

Friday afternoons off in summer

Two days of paid charity leave each yr

Job summary

Loom Digital Ltd. is a growing B Corp-certified digital marketing agency seeking a dedicated content writer to craft blogs, landing pages, product descriptions and web copy for diverse B2B and e-commerce clients.

You’ll combine strong research and writing with AI-assisted workflows, optimize copy for SEO and GEO, and collaborate closely with client teams. The role is hybrid with Bristol office and growth opportunities.

Qualifications

• At least 2 years of experience in content creation, copywriting and/or journalism, including publishing work online.
• Experience in the digital marketing industry.
• Excellent research skills and the ability to quickly digest, rewrite and enhance niche content.
• Ability to speak to client experts to extract next-level insights to enhance content.
• Experience in generating ideas and analysing data to form a content plan.
• Experience across multiple client accounts, including B2B and B2C.
• Knowledge of uploading content to CMS and SEO/GEO best practices.
• Experience working for an agency.

Responsibilities

• Creating and optimising a mix of content for both B2B and B2C audiences, including blogs, eCommerce product descriptions, landing pages and page briefs.
• Dig deep into niche topics, transforming research into readable articles and landing pages that align with client brands.
• Audit and optimise content for SEO & GEO.
• Lead content strategies with multiple streams and client needs.
• Build editorial calendars relevant to target audiences and user intent.
• Communicate with clients, workshop ideas, and manage updates on content production.
• Upload content to client websites and ensure alignment with SEO/GEO practices.
• Stay updated with industry trends and AI developments for content services.
• Evolve content approach based on SERP insights and AI engines.

Skills

Content writing

Copywriting

Journalism

Digital marketing experience

Research skills

Client communication

Idea generation

Multi-client management

Time management

AI for writing workflows

CMS knowledge

SEO & GEO knowledge

Job description

You’ll be a dedicated, adaptable content writer with a passion for language and communication. You’ll be able to get under the skin of niche audiences and meet their needs across a wide range of written content types.

While we prioritise human-written content for our clients, we’re curious about ways AI can help speed up some workflows. Part of your role will also involve experimenting with AI to improve the administrative or research side of content creation and ideation.

The Role

• Full time

About Loom Digital

Loom Digital is an ambitious and growing B Corp-certified digital marketing agency with big plans for the next three years, and we’re looking for an enthusiastic content writer to help us get there.

You’ll ideally have digital marketing experience and have a strong portfolio of written work that you’re keen to expand. You’ll work closely with internal and client teams to develop landing pages, web page copy and other types of content alongside blogs, adding the level of depth and experience needed to rank in traditional search and AI answer engines.

This is an exciting opportunity to join us as we continue on an ambitious 3-year growth plan. Our client base is solid and varied, encompassing a diverse range of sectors, including both B2B and e-commerce.

The role

Key responsibilities:

• Creating and optimising a mix of content for both B2B and B2C audiences, including blogs, eCommerce product descriptions, landing pages and page briefs.
• Dig deep into niche topics, taking technical or complex information and transforming your research into readable, valuable articles and landing pages that align with our clients’ brands.
• Audit and optimise both new and pre-existing content for SEO & GEO (we’ll show you how to do this).
• Create and lead content strategies with multiple content streams as you develop an understanding of client needs, organic strategy planning and execution.
• Build out editorial calendars that are relevant to target audiences and cater to user intent.
• Communicating with clients – including workshopping ideas, discussing feedback and updates on content production, and building strong client relationships.
• Uploading content to client websites, or liaising with clients to make sure that new content is uploaded in line with SEO and GEO best practices.
• Stay up to date with the latest industry developments, taking note of new ideas and trends that we can apply to our Content services here at Loom.
• Evolving your approach to content depending on the latest insights into organic SERPs and AI answer engines

About You:

• At least 2 years of experience in content creation, copywriting and/or journalism, including publishing work online.
• Experience working in the digital marketing industry.
• Excellent research skills and the ability to quickly digest, rewrite and enhance niche content.
• Ability to speak to client experts to extract next-level insights to enhance your content
• Experience in generating ideas and analysing data to form a content plan.
• Experience working across multiple client accounts, including B2B and B2C.
• Strong organisational and time management skills.
• Willingness to embrace AI for internal efficiencies within the content writing process.
• Knowledge of uploading content to content management systems (CMS)
• Knowledge of SEO & GEO
• Experience working for an agency
• Knowledge of tracking content performance

Why Join Loom?

• Work with a passionate, supportive, and innovative team. Loom is home to some of the brightest and most experienced digital specialists in the Bristol area. We support and upskill each other in this fast-paced industry.
• Real opportunities to grow your role and build a team over time. We have solid growth plans in place for the next 3 years, and our organic service is a key part of it.
• We are proud of our strong team retention, and this year we have introduced a generous loyalty scheme.
• A collaborative culture that values creativity, learning, and strategic impact. We carve out time for personal development and have a dedicated training budget for every team member.
• We have a strong and loyal base of clients who we collaborate closely with. We carefully pick the businesses that we work with to ensure they are the right fit for us as an agency, leading to long-term relationships and the opportunity to deliver our best work.
• Hybrid working – we are an office-first agency (Bristol). Option to work up to 50% of your time from home
• 25 days holiday per year (plus 1 extra day for each year of service, capped at 32)
• Annual discretionary company bonus
• Paid day off to celebrate your birthday
• Christmas office closure
• Company pension
• Enhanced parental leave
• Flexible employee benefits including private healthcare, gym or yoga memberships
• Eyecare and annual glasses allowance
• Two days of paid leave for charity work each year to support our B Corp work
• Supportive work environment & investment in training
• Early finish Fridays
• Friday afternoons off in summer
• Length of Service reward

Loom is an equal opportunity employer and values diversity in the workplace. We encourage applications from individuals of all backgrounds, including those traditionally underrepresented in our industry. We embrace diversity in our workplace, ensuring fair treatment for all job applicants and employees, irrespective of age, gender, disability, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.