Content Marketing Manager

Emma - we are hiring!; London; On-site; GBP 35,000 - 55,000; Full time

Job summary

A leading company in fintech seeks a Content Marketing Manager to drive content and CRM strategies. The successful candidate will have strong writing skills and experience in content marketing, focused on engaging users and building community. Join a high-performance team dedicated to empowering financial health and uphold Emma's mission through innovative content.

Benefits

Paid Sick Leave

Pension Contribution

Referral Scheme

Emma Ultimate Subscription

MacBook

Annual Salary Review

Discounted Gym Membership

Perks at Work

Eye Care Vouchers

Cycle to Work Scheme

Qualifications

• 2+ years of experience in content marketing or similar roles.
• Proven ability to write engaging content across formats.
• Experience with technical SEO and CRM tools.

Responsibilities

• Managing and executing CRM campaigns.
• Overseeing website updates for user experience.
• Managing PR initiatives and community engagement.

Skills

Writing Skills

Content Marketing

Technical SEO

Adaptability

Attention to Detail

Team Player

Education

Relevant Degree in Marketing

Tools

CRM Platforms

Job description

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About The Company

Emma is the app to manage all things money.

About The Company

Emma is the app to manage all things money.

Our mission is to empower millions of people to live a better and more fulfilling financial life.

Emma was founded by engineers, who are extremely focused on coding, product and data. These are the three pillars on which we want to build a strong tech culture and fix personal finance once for all.

We have raised more than $8m+ to date to build the one stop shop for all your financial life. Our investors include Connect Ventures (investor in Curve, TrueLayer and CityMapper), Kima Ventures, one of the first in Transferwise, and Aglaé Ventures, early stage fund of the Groupe Arnault, investor in Netflix and Airbnb.

Alongside them, several angel investors, who have built and sold industry leading companies have decided to take part into this journey.

At Emma, We Are

• Bold
• Determined
• Focused
• Autonomus
  
  

We are a high-performance team and we run the company like a professional sports team. We expect each and every team member to move fast, have ownership over their work and hold each other to a high standard.

If you're not driven to own your work, execute swiftly, and innovate constantly, this isn't the right place for you.

Responsibilities

About the role

• Managing and executing CRM campaigns to ensure monthly updates and consistent engagement
• Overseeing website updates and optimising for content and user experience
• Managing PR initiatives to boost Emma’s visibility
• Developing blog posts and careers content to attract both users and talent
• Building and growing our community of Emma users through engaging content and activities
• Planning and coordinating events to promote Emma’s mission
• Managing brand assets, creating decks, and supporting affiliates and presentations
  
  

Who We Are Looking For

• 2+ years of experience in content marketing, copywriting, or editorial roles — ideally within a high-growth startup or fintech company
• Strong writing skills with a portfolio of website copy, blog posts, product updates, or lifecycle email campaigns
• Ability to adapt tone of voice across formats, from landing pages to educational content and retention emails
• Experience with technical SEO and an understanding of how to structure content for search visibility
• Familiar with CRM or email marketing platforms (e.g. Mailchimp, Braze, or similar)
• Experience managing content calendars and coordinating with design or product teams
• Passionate about fintech and aligned with Emma’s mission to empower people financially
• A team player with strong attention to detail and a love for clear, compelling communication
• Excited to join a fast-paced team and help shape Emma’s voice across our owned channels
  
  

Bonus Points If You Have One Of The Following

• Deep knowledge of technical SEO, including structured data, keyword strategy, and content optimization
• Experience with PR or communications, such as writing press releases, pitching to media, or supporting thought leadership
• Strong track record in email marketing or CRM, including lifecycle strategy, segmentation, and A/B testing
  
  

Our Process

• Phone call with internal recruiter
• Take-home test
• 2nd call with a member of the team
• Onsite interview with CEO
  
  

Our Benefits

Paid Sick Leave

Pension Contribution

Referral Scheme

Emma Ultimate Subscription

MacBook

Annual Salary Review

️️ Discounted Gym Membership

Perks at Work

Eye Care Vouchers

Cycle to Work Scheme

️ One-month sabbatical every 5 years

Regular Socials

To facilitate communication, productivity and speed, we work from the office Monday to Friday. This is not a hybrid role. Please only apply if you can certainly meet this requirement.

Our office address is: 49-51 Central Street, London, England, EC1V 8AB.

May the gummy power be with you!

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

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