Content Marketing Manager

University of Chester; Chester; On-site; GBP 45,000 - 60,000; Full time

Job summary

The University of Chester is seeking an experienced Content Marketing Manager to develop engaging content that helps prospective students discover, trust and choose our university. You will lead a team of content creators and drive strategy across web, video, digital and print to resonate with future students and their influencers.

You will bring proven content marketing experience, exceptional copywriting skills, strong SEO knowledge, and the ability to lead creative projects and

Qualifications

• Proven content marketing experience.
• Exceptional copywriting skills.
• Strong knowledge of SEO/SEO trends and content best practices.
• Ability to lead creative projects and teams.

Responsibilities

• Lead the development of compelling content across web, video, digital and print to attract prospective students.
• Oversee a team of content creators, video producers and photographers to deliver high-quality outputs.
• Align content strategy with audience needs, application journey and institutional brand.

Skills

Content marketing

Copywriting

SEO

Team leadership

Job description

The University of Chester is looking for an experienced, creative and strategic Content Marketing Manager to lead the development of compelling content that helps prospective students discover, trust and choose our university.

This is an exciting opportunity for a content specialist who understands how audiences find, consume and engage with information across multiple channels. As prospective students increasingly use AI-powered search tools, social media, video and digital content to research their options, you'll play a vital role in ensuring the university delivers effective content at every stage of the application journey.

As part of the Marketing, Recruitment and Admissions (MRA) Team, you'll work in a collaborative and creative environment. You'll oversee a team of content creators, video producers and photographers, developing impactful content across web, video, digital and print that resonates with future students and their influencers.

We're looking for someone with proven content marketing experience, exceptional copywriting skills, strong knowledge of SEO/GEO and content trends, and the ability to lead creative projects and teams.

We welcome applications from candidates from all backgrounds and are committed to creating an inclusive workplace.