Content Lead

A.G. Barr; Greater London; Híbrido; GBP 60 000 - 90 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

34 days holiday

Flexible holiday trading

Living Wage Employer

Healthcare cash plan

Free AGBarr products

Pension

Resumo da oferta

AGBarr in the United Kingdom is seeking a Content Lead to shape and execute the corporate brand across digital platforms, websites, social channels and branding initiatives. You will own end-to-end content plans, collaborate with stakeholders and agencies, and translate business milestones into compelling assets.

The role combines strategic leadership with hands-on production of video, photography and copy, while driving site experience, engagement and global brand consistency.

Qualificações

• Experience in corporate communications or brand content.
• Proven ability to create video, photography and written content.
• Hands-on experience managing corporate websites and external agencies.
• Ability to translate business milestones into narratives.

Responsabilidades

• Own and manage AG Barr corporate website and UX.
• Collaborate with internal teams and external agencies to deliver content.
• Lead end-to-end content strategy across channels.
• Manage LinkedIn corporate presence and executive branding.
• Direct production of multi-media assets (video, photography, copy).
• Measure content performance and optimize for engagement.

Conhecimentos

Digital content

Data analytics

Project management

Brand storytelling

Descrição da oferta de emprego

JobTitle:ContentLead

Location:AnyUKhub(Cumbernauld,MiltonKeynes,Middlebrook,Londonwithregulartravel)

Contractandworkingpattern:Hybridwith3daysonsite,permanent37.5hoursperweek

AreyoureadytoBeYourBestBarrNone?

LetsGrow!!!

WeareallaboutBeingYourBestBarrNoneandhavingacareerwithrealMomentsthatMatter!

Employingaround950peopleacrosstheUK,weareproudtobearesponsiblebusinessthattakescareofourpeople,valuesdiversity,givessomethingbacktoourcommunitiesandworkstominimiseourenvironmentalimpact.

For150yearsAGBarrhasbeenbuildinggreatbrandsandishometosomeofthenationsfavouriteflavours.

AtourcoreisIRN-BRU,launchedin1901andstillgoingstrongtoday,thevibrantRUBICONfruitbasedbrand,Boostmakingeverymomentbetterwithacaffeinekick,hydrationhitortastytreat,andFUNKINwhererealfruitmeansauthentictaste.

WealsohaveanumberofexcitingownedbrandswithinourportfolioincludingMOMA,whichcraftsqualityoatsintogreattastingoatdrinksandporridges.

There'sneverbeenabettertimetojoinus!

Whatwe’relookingfor…

AGBarr'sContentLeadisaspecialistroleresponsibleforshaping,evolving,andexecutingAGBarr'scorporatebrandidentitythroughhigh-impactdigitalandvisualstorytelling.Actingastheorganisation's"ContentEditor,"thisroleownstheend-to-endcontentplansacrossexternaldigitalplatforms,includingthecorporatewebsite,socialchannels,andcorporatebrandinginitiatives.

Theroleinvolvestranslatingcomplexbusinessmilestones,investorrelations,ESGgoals,andemployerbrandinginitiativesintocompellingnarrativeassets(video,photography,graphics,andcopy).Bycollaboratingcloselywithinternalstakeholdersandexternalcreativeanddigitalagencies,theContentLeadensuresaworld-classuserexperience,continuouslyleveragesdatatooptimisereach,andprotectsandenhancesAGBarr’scorporatereputation.

AsourContentLeadyouwillberesponsiblefor...

WebsiteOwnership&UXDevelopment

• PlatformManagement:Drivethecontinuousimprovement,optimisation,andongoingmanagementoftheAGBarrcorporatewebsite.
• StakeholderCollaboration:Partnerwithathird-partydigitalagencyandcross-functionalinternalteams(Brands,TalentAttraction,Finance,ESG)todevelopanoutstandingcorporatewebpresence.
• CorporateIdentityAlignment:Ensurethedigitalenvironmentreflectsglobalbestpracticesandalignsperfectlywithcorporatebrandinggoals.

End-to-EndContentStrategy&Execution

• Multi-MediaCreation:Direct,hands-onexpertproductionofcorporatevisualandwrittenassets(videoediting,brandphotographyandvideography,blogs,articles,socialcontentandmulti-channelcreativedirection).
• InternalChannelMaximisation:Accountableformaximisingthecontentcreatedforexternalchannelsacrossinternalchannelsaswell,adaptingitwherenecessarytodrivedeepemployeeengagementwithboththeAGBarrcorporatebrandanditsrespectiveconsumerbrands.
• ExecutiveBranding&LinkedInCommunityManagement:OwnAGBarr’sLinkedInaccountandactivitytoelevatetheorganisation'sexecutivevisibilityandoverallcorporatereputation.ActivelymanagethecorporateLinkedIncommunitytoacceleratenewfollowergrowth,deepenbrandloyalty,andcultivateauthenticprofessionalconnectionswithindustrypeers,talent,andstakeholders.
• Cross-FunctionalStorytelling&CommunitySupport:Produceengagingcampaignshighlightingculturalmilestones(e.g.,Pride,InternationalWomen'sDay)and"MeettheTeam"profiles.
• FizzCommunityManagement:PlayavitalsupportiveroleinthecommunitymanagementoftheinternalFizzplatform,collaboratingwiththeCommunicationsLeadtokeepinternalchannelsvibrant.

DigitalPerformance&ContentAnalytics

• PerformanceTracking:Continuouslymonitor,review,andappraisetheanalyticsandperformancemetricsofcontentpublishedacrossthecorporatewebsiteandallexternalsocialchannels.
• Data-DrivenOptimisation:Usetheseinsightstodiagnoseperformancetrends,makestrategicimprovementstovisualandwrittenassets,enhanceuserengagement,andactivelydrivetraffictoAGBarrdigitalplatforms.

Agency&CreativeManagement

• VendorLeadership:Managethird-partycreatives,specialisedagencies,andexternalvendorstodelivercontentontimeandwithinscope.
• ProductionOversight:Organiseandoverseeprofessionalphotoshootsandvideoshoots,liaisingwiththeQSEteamtoguaranteecompliancewithhealthandsafetymeasures.

Financial&OperationalAdministration

• StrategicLeadership&Governance:Actasthe'PillarLead'forthe"WeareAGBarr"corporateidentitypillar,deliveringmonthlyupdatesandreportingtothePeople&CommunicationsLeadershipTeamonprojectprogress,development,andstrategicmilestones.
• CommercialSupport:EfficientlyraisePurchaseOrders(POs)andmanagetheend-to-endpaymentandadministrativetrackingprocessesforcontentprojects.
• FlexibleExecution:Supportout-of-hoursorweekendworkonspecificoccasionsasrequiredbybusinessdemandsorhigh-profilecampaignsorevents.

Whatyouwillbring...

DigitalContent&ProductionExpertise

• Experiencewithinafast-pacedcorporatecommunications,brandorcontentfunction,withaprovenabilitytoprioritisedynamicallyandmaintaindeliverymomentumdurringdotsofchangeorshiftingbusinesspriorities.
• Aproventrackrecordofcreatinghigh-qualityvideo,photography,andgraphiccontentforcorporateplatforms,withanabilitytostrategicallyre-purposeandadaptexternalcontentforinternalchannels.
• Hands-onexperiencemanagingcorporatewebsitesandoptimisationprojectsalongsideexternaltechnicalagencies.

Data&AnalyticalInsights

• Provencapabilityintrackingandassessingwebandsocialmediametricstoevaluatecontentperformanceanditerativelyrefinedigitaloutputs.

Influencing&ProjectManagement

• Demonstratedsuccessinmanagingcreativeagenciesandvendorstoexecutemajormulti-mediadeliverables.
• Strongabilitytobuildrelationshipswithcross-functionalteamstoharveststoriesandtranslatebusinessstrategiesintoclearconsumerandcorporatenarratives.
• EligibletoworkintheUnitedKingdom.
• Willingnesstosupportoccasionalout-of-hoursorweekendworkandregulartravelwithintheUK.

Whatweoffer...

Webelieveincreatingadiverseandinclusiveculturewhereyourvoicecanbeheard.Ourskilled,loyalandcommittedpeoplearecriticaltothefuturesuccessofAGBarrwhichiswhywearecontinuallyinvestinginouremployeestodeveloptheirtalent.

Welookafterouremployeesbyofferingacompetitivesalaryandbenefitspackagewhichincludes;

• Upto34daysholiday(dependingonshiftpattern)
• Flexibleholidaytrading
• LivingWageEmployer
• HealthcareCashPlan
• PeppyHealth
• Flexiblebenefitse.g.discounts&cashback,gymmemberships,technologypurchasesetc
• Lifeassurance
• Saveasyouearnscheme
• Staffsalesdiscount
• FreeAGBarrproductsthroughoutyourworkingday
• Pension
• Annualsalaryreview
• Ongoingprofessionaldevelopment

Andmuchmore!

TofindoutmoreaboutwhatitisliketoworkforAGBarr,pleasevisitourcareersplatformhere.

Weareanequalopportunitiesemployerandhappytodiscussanyreasonableadjustmentsthatmaybeneededforsuccessfulcandidateswithadisability,healthormentalhealthcondition.

Latestclosingdateforapplicationsis8thOctober

Knowledge and Experience