Communications & Social Media Lead

Chartered Management Institute; Greater London; Hybrid; GBP 42,000 - 54,000; Full time

Job summary

Chartered Management Institute is seeking a hands-on Communications and Social Media Lead to drive content across B2B and B2C audiences. You will work closely with the Brand & Communications Manager to manage day-to-day marketing communications, campaigns, events and stakeholder engagement.

The role requires strong writing, multi‑tasking in a fast-paced marketing environment, and experience in social media management. Hybrid working between home and the London office is available.

Qualifications

• Demonstrable experience in a communications and/or social media role.
• Strong written communication skills with the ability to adapt tone and style.
• Experience managing social media channels, including community management.
• Confident creating content (copy, visuals, and basic video editing).
• Strong stakeholder management skills with experience working across teams.

Responsibilities

• Deliver engaging internal and external communications tailored for B2B and B2C audiences, maintaining clear and consistent messaging aligned with brand tone.
• Support campaigns, product launches, and organisational updates.
• Optimise communications processes, templates, and workflows.
• Manage daily activity across all CMI social media channels.
• Schedule and publish content matching campaign and marketing plans.
• Write clear copy adapted to diverse platforms and target audiences.
• Oversee community management, responding to comments and user messages.
• Produce social assets, including images and short-form videos.
• Develop creative content ideas to boost overall reach and engagement.
• Track social performance, reporting on analytics, metrics, and trends.
• Cover key events by capturing live content and vox pops (requires occasional evening work).
• This hands-on delivery role requires directly writing, scheduling, and generating content.

Skills

Social media management

Copywriting

Stakeholder management

Content creation

Project management

B2B/B2C communications

Tools

Video editing

Job description

Location: Hybrid between home and our London office (1 day per week)

Reports to: Brand & Communications Manager

Closing Date: 18th September 2026

**Please note, this role is being offered as a fixed-term contract from September 2026 - March 2027**

About the role:

We’re looking for a hands-on Communications and Social Media Lead to support CMI’s social media and communications activity across B2B and B2C audiences.

Working closely with the Brand and Communications Manager, you will help deliver clear, engaging content across internal and external channels. You will manage day-to-day marketing communications, support campaigns, events and work with stakeholders across the organisation.

This role would suit someone who is highly organised, confident writing for different audiences, comfortable managing multiple priorities and able to work well in a fast-paced marketing environment.

Responsibilities:

• Deliver engaging internal and external communications tailored for B2B and B2C audiences, maintaining clear and consistent messaging aligned with brand tone.
• Support campaigns, product launches, and organisational updates.
• Optimise communications processes, templates, and workflows.
• Manage daily activity across all CMI social media channels.
• Schedule and publish content matching campaign and marketing plans.
• Write clear copy adapted to diverse platforms and target audiences.
• Oversee community management, responding to comments and user messages.
• Produce social assets, including images and short-form videos.
• Develop creative content ideas to boost overall reach and engagement.
• Track social performance, reporting on analytics, metrics, and trends.
• Cover key events by capturing live content and vox pops (requires occasional evening work).
• This hands-on delivery role requires directly writing, scheduling, and generating content.

About you:

We are an inclusive employer and welcome all diverse backgrounds, where individuality is celebrated, creating both a forward-thinking team and a supportive space for everyone in the CMI team. We actively invite applications from diverse cultures and experience.

• We are looking for someone who can enhance our culture and align with our core values. We want someone who is ‘Passionate’ in making a positive difference to the skills of managers and leaders, ‘Practical’; with the ability to make quick and smart decisions, ‘Progressive’ about creating a better future and maintaining a ‘Professional’ code of conduct, through being accountable and ethical in everything that we do.
• Demonstrable experience in a communications and/or social media role
• Strong written communication skills with the ability to adapt tone and style
• Experience managing social media channels, including community management
• Confident creating content (copy, visuals, and basic video editing)
• Strong stakeholder management skills, with experience working across teams
• Highly organised with the ability to manage multiple deadlines
• Collaborative, proactive, and comfortable working in a fast-paced environment
• Good understanding of social media platforms, trends, and best practice
• Experience in both internal and external communications is highly desirable

Why CMI:

Are you looking to join a dynamic and ambitious organisation? At CMI, new leadership and management strategies are at the fore-front of what we do. We know the importance of fresh ideas and encourage new perspectives. We are a not for profit, Sunday Times Best Company To Work for 2024, with a Platinum Accreditation with Investors in People. We offer an engaging, flexible and collaborative culture with a wealth of opportunity for professional development.

It doesn’t stop there. We believe we are only as good as the people that work at CMI and in turn offer a competitive benefits package for all employees:

• Flexible working - We are not a traditional 9 to 5, we are flexible with what hours you work and when you work. Our offices in both London and Kettering provide comfortable collaboration spaces for team get-togethers
• 21 days’ holiday + 8 days’ Bank Holiday + 4.5 days allocated for CMI holiday over Christmas and New Year period - with annual leave days increasing with length of service and the opportunity to buy and sell holiday
• Wellbeing and mental health - in-house mental health first-aid trainers and BUPA Employee Assistance for 24 hour support
• Inclusion at our core - Our colleague-led Inclusion Hubs for Ethnicity, LGBTQIA+, Menopause, Age, Disability and SocioEconomic are open for anyone to join
• CMI membership - take advantage of our amazing courses and become a Chartered Manager. Plus, CMI will pay your professional membership to one additional organisation of choice
• Rewards and Recognition scheme - cash prizes awarded to employees throughout the year
• Pension - we add an extra 6% of your gross salary to your pension pot every month after 3 months

About us:

The Chartered Management Institute (CMI) sets the Professional Standard in Management and Leadership. We have worked with businesses and education providers to inspire people to unleash their potential through qualifications, apprenticeships and training to become skilled, confident and successful managers and leaders, resulting in Chartered Manager status - the ultimate management accolade, which is proven to boost individuals’ career prospects, management capability and impact in the workplace.

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We reserve the right to close this vacancy earlier than advertised should we receive a high number of suitable applicants.