Commercial Sales Leader - Drive Growth & Strategy

Creideas; Glasgow; On-site; GBP 75,000 - 80,000; Full time

Job summary

Creideas in Glasgow is seeking a Head of Commercial Sales to lead a growing UK sales function, shape strategy and drive profitable growth.

You will coach a high-performing team, build key accounts and distributors, develop opportunities across markets, and partner with senior leadership to translate commercial plans into action.

The role requires a proven track record in senior sales leadership, strong exposure to UK retail and FMCG, and an entrepreneurial mindset.

Qualifications

• Demonstrated senior sales leadership within a branded, consumer-facing business.
• Experience across FMCG, food, beverage, or premium consumer products.
• Strong exposure to UK retail, grocery, wholesale, and distribution channels.
• Proven ability to drive sales growth and improve commercial performance.
• Ability to lead, mentor and inspire teams with structure and direction.
• Solid financial sense, pricing, margin management and forecasting.
• Entrepreneurial mindset with resilience and willingness to challenge status quo.

Responsibilities

• Lead, coach and develop a sales team to high performance.
• Develop and execute sales strategies to accelerate growth.
• Own commercial performance including revenue, forecasting and profitability.
• Strengthen relationships with key accounts, distributors and partners.
• Identify new routes to market and increase market share.
• Collaborate cross-functionally to translate plans into action.
• Provide clear commercial insight to the leadership team.

Skills

Senior sales leadership

FMCG experience

UK retail exposure

Sales growth track record

People leadership

Financial acumen

Entrepreneurial mindset

International experience

Job description

Creideas in Glasgow is seeking a Head of Commercial Sales to lead a growing UK sales function, shape strategy and drive profitable growth.

You will coach a high-performing team, build key accounts and distributors, develop opportunities across markets, and partner with senior leadership to translate commercial plans into action.

The role requires a proven track record in senior sales leadership, strong exposure to UK retail and FMCG, and an entrepreneurial mindset.