Commercial Director- Social-led Media and Agency Business

JR United Kingdom; Leicester; Hybrid; GBP 70,000 - 100,000; Full time

Job summary

A leading media and creative agency group seeks a Commercial Director to drive growth and lead the commercial strategy. This senior role requires expertise in social media and the ability to scale teams while creating innovative pitches in a fast-paced environment.

Qualifications

• Experience in senior commercial roles within media or creative agencies.
• Track record of scaling revenue and managing teams.
• Strong understanding of social media platforms and trends.

Responsibilities

• Lead commercial strategy and manage a high-performing team.
• Develop new business opportunities and marketing strategies.
• Represent the company at client meetings and industry events.

Skills

Social media expertise

Business development

Strategic thinking

Job description

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Commercial Director - Social-led Media and Agency Business, Leicester

Client: Urban Digital Recruitment Ltd

Location: London (Hybrid - 2 days in office)

Job Category: Other

EU work permit required: Yes

Job Views: 4

Posted: 04.06.2025

Expiry Date: 19.07.2025

Job Description:

Commercial Director - Social-led Media and Agency Business

Overview:

A leading media and creative agency group is seeking a forward-thinking Commercial Director to lead commercial strategy, drive new business growth, and build out a high-performing revenue engine across both agency services and strategic partnerships.

This is a rare opportunity to join a values-led, socially-native business with a unique commercial model that brings together influencer marketing, content creation, and partnerships at scale. The ideal candidate will be comfortable in building go-to-market strategies and pitching to senior stakeholders.

The Role:

You’ll lead and grow the sales and marketing functions, identify new revenue opportunities, and drive performance across social/influencer agency services and strategic brand partnerships. This senior, hands-on role requires a deep understanding of social media platforms and their strategic role in brand and marketing objectives. You should have a track record of scaling commercial teams, developing product-market fit, and creating winning pitches.

We seek a commercially minded, strategic individual passionate about storytelling, innovation, and results in a fast-paced creative environment.

Key Responsibilities:

• Lead commercial strategy for agency and partnerships
• Support product development and go-to-market strategies
• Collaborate with leadership to achieve revenue goals
• Build and manage a high-performing sales, strategy, and marketing team
• Develop new business pipelines
• Shape marketing strategies and campaign narratives
• Identify and evolve revenue streams in social agency services and brand partnerships
• Represent the company at client meetings and industry events

What We’re Looking For:

• Experience in senior commercial or business development roles within media, digital, or creative agencies
• Strong social media expertise, including platforms, content, influencers, algorithms, and trends
• Ability to align social strategies with broader brand objectives
• Success in scaling revenue and teams
• Strategic thinker with a creative edge, capable of building frameworks and leading pitches
• Entrepreneurial, proactive, and adaptable to high-growth environments