Club General Manager: Drive Revenue & Member Experience

Leisure People Recruitment; Wymondham; On-site; GBP 90,000 - 150,000; Full time

Job summary

Royal Norwich Golf Club is seeking an experienced General Manager to lead day-to-day operations across golf, clubhouse and events. The role demands strategic leadership, hands-on ownership, and a drive to deliver outstanding member and guest experiences.

You will report to the Chair and Board, overseeing a senior team and driving revenue through memberships, events and food & beverage, while maintaining high standards of course condition and safety compliance.

Qualifications

• Premium golf club management experience within the UK.
• Deep knowledge of golf operations, tee sheet yield and course conditioning.
• Proven track record in revenue generation and event sales.
• Strong leadership with a track record of building and motivating teams.
• Confident in P&L ownership and financial management.
• Excellent communication skills and ability to present to a Board.
• Flexible, willing to work evenings, weekends and bank holidays.

Responsibilities

• Lead day-to-day operations and own the Club's P&L.
• Develop and mentor department heads across sales, golf, catering and events.
• Implement sales and marketing strategies to drive memberships, golf day and venue sales.
• Deliver a premier food & beverage offering and events programme.
• Coordinate with the greenkeeping team to maintain course conditions.
• Report trading performance and variances to the Board.
• Ensure health & safety and licensing compliance.

Skills

Leadership

P&L ownership

Strategic planning

Team development

Sales & marketing

Board presentation

Job description

Royal Norwich Golf Club is seeking an experienced General Manager to lead day-to-day operations across golf, clubhouse and events. The role demands strategic leadership, hands-on ownership, and a drive to deliver outstanding member and guest experiences.

You will report to the Chair and Board, overseeing a senior team and driving revenue through memberships, events and food & beverage, while maintaining high standards of course condition and safety compliance.