Client Manager

Walker & Sloan Ltd | Certified B Corp; Greater London; Hybrid; GBP 40,500 - 49,500; Full time

Job summary

Walker and Sloan, London-based marketing agency, is looking to hire a Client Manager to join the CS team on a full-time basis with hybrid working: 3 days in our London HQ.

As Client Manager you’ll nurture client relationships, drive value through reporting and briefs, coordinate delivery teams and help shape client strategy for ongoing growth.

You’ll be measured on client profitability, NPS and growth, with responsibilities spanning renewals, onboarding, and new business pitches.

Qualifications

• Experience managing client relationships and delivering marketing projects.
• Ability to develop briefs, lead client meetings and present results.
• Strong written and verbal communication with high-trust client relations.

Responsibilities

• Manage day-to-day relationship with clients, lead monthly value reporting and weekly updates.
• Coordinate and manage teams delivering client work by ensuring they have the information they need to be successful, including writing briefs, leading briefings, reviewing WIP and presenting to the client.
• Ensure the quality of work going to a client, reviewing outputs to deliver high-quality thinking.
• Support the Client Director to manage the client relationship, including preparation for and running QBRs and renewals.
• Shape client strategy using our 4Cs framework to find insights, propose opportunities and shape retained work.
• Seek out client growth and business development activities, including pitching for new business and onboarding clients.
• Accountable for client account and financial administration, and maintaining client records and commercial data.

Skills

Client relationship management

Strategic thinking

Marketing perspective

Communication

Tools

CRM software

Project management tools

Job description

Walker and Sloan are proud to be working with a well known Performance and Brand X Marketing Agency in London as they are keen to bring on a Client Manager to the CS team on a full time basis.

Salary from £45k+

Hybrid: 3 days in London HQ

The Role:

As part of the Client Services Team you’ll help with finding new revenue opportunities amongst existing clients, or with new businesses that we interact with. Central to your role is making sure we deliver only the very best work for our clients, and supporting high impact, profitable and happy client teams.

As Client Manager you’ll be a strong marketeer, actively developing your strategic thinking and analytical skills in order to bring fresh insight to our work. With our internal teams you’ll act as the voice of the client and externally you’ll be communicating regularly with our clients establishing a high-trust relationship that is the foundation for sustained growth.

What you’ll be responsible & accountable for:

• Responsible for day to day relationship with your clients, engaging them with our work and maintaining strong relationships, this includes leading monthly value reporting and weekly client updates
• Responsible for coordinating and managing our teams delivering client work by ensuring they have the information they need to be successful, including writing briefs, leading briefings, reviewing WIP and presenting to the client
• Responsible for the quality of work going to a client whether that’s originating your own outputs or reviewing the work of other teams before it’s shared, you’ll make sure we deliver high-quality thinking to our clients
• Responsible for enabling the Client Director to manage the client relationship, for example of preparation for and running QBRs and planning around renewals
• Responsible for supporting the Client Director to shape client strategy using our 4Cs framework to find insights, propose opportunities and shape and sell-in our retained work for the period ahead
• Responsible for seeking out client growth and business development activities, including pitching for new business and onboarding clients
• Accountable for client account and financial administration, and ensuring we have accurate, organised client records, up to date commercial data for each client and maintaining client information in our Operating System

When you're successful in the role:

• You’ll be the person we turn to when we want to understand anything about the status of work for a client or for updates on the client account
• You’ll be actively finding ways to bring new value to the client and StrategiQ
• You’ll be the first person the client calls with questions or when they have new opportunities to discuss with us
• Our teams will come to you when they are onboarding to a client because you know everything there is to know about the client’s business and our work for them
• Alongside other measures, your principal performance metrics will be:

Client profitability >70%

Client NPS >80%