Client Acquisition Manager

DoThinkDo; England; Hybrid; GBP 45,000 - 60,000; Full time

Job summary

A leading company seeks a Client Acquisition Manager to drive growth and create innovative customer acquisition strategies. You will blend creativity with commercial insights to attract new clients while collaborating closely with the sales team to enhance performance and visibility.

Qualifications

• Several years of experience in B2B sales.
• Competent with client acquisition mechanics.
• Interest in AI's impact on Business Development.

Responsibilities

• Own execution strategy for attracting new leads.
• Drive outbound sales activity for meetings.
• Manage inbound opportunity stream.

Skills

B2B Sales

Client Acquisition

CRM Management

Lead Generation

Event Management

Education

Experience in consultative sales environment

Tools

Hubspot

LinkedIn Sales Navigator

Job description

Location : Hybrid (remote and onsite in Central London or Brighton)

Reporting to : tbc

We’re looking for a Client Acquisition Manager to lead our focus on bringing new customers to the world of DothinkDo as we look to accelerate our commercial growth.

You’ll lead the charge on our Client Acquisition strategy - blending creativity with commercial thinking to help DoThinkDo grow, inspire, and stand out.

Job title : Client Acquisition Manager

Days per week : full time

Location : Hybrid (remote and onsite in Central London or Brighton)

Reporting to : tbc

We’re looking for a Client Acquisition Manager to lead our focus on bringing new customers to the world of DothinkDo as we look to accelerate our commercial growth.

You’ll lead the charge on our Client Acquisition strategy - blending creativity with commercial thinking to help DoThinkDo grow, inspire, and stand out.

About DoThinkDo

We create immersive, hands-on learning experiences that unlock human potential and creativity whilst driving organisational performance.

We partner with esteemed brands like Bupa, AstraZeneca, Specsavers and Virgin Media O2 to unlock the potential of their people by combining an experiential and effective mix of acting techniques, behavioural psychology and group coaching.

Whether it’s a leader learning to inspire their team or a team tackling the challenges of the modern changing workplace, we’re here to help them stretch, grow, and perform at their best. We’re a tight-knit team delivering in-person and online experiences that shape people’s careers and lead to life-long behaviour change.

The Role

DoThinkDo is an innovative company with ambitious growth plans, this role is key in helping us deliver those plans. As our Client Acquisition Manager, you’ll be both strategic thinker and hands-on doer - working closely with our founder, CEO, and sales team to shape our outbound activity and ongoing customer acquisition strategy.

Your Focus Areas1. Lead generation

• Own the execution strategy for attracting new leads
• Drive outbound sales activity to secure meetings and conversations that convert to tangible opportunities
• Own the inbound stream of opportunities, work with marketing across multiple channels to build our brand and visibility
• Leverage all available channels to maximise outreach
• Build contact & influence networks
• Build strong relationships with stakeholders at potential / future client organisations
• Analyse and profile industry events and publications for attendance / advertising
• Design and execution of targeted advertising

2. Account-based marketing

• Working with Marketing and Learning Partners to open up new growth areas in existing accounts
• Support ABM planning, creation of contact and department mapping
• Follow up calls and meetings with prospects

3. Marketing collaboration and support

• Competitor analysis and profiling
• Create client acquisition and industry / sector specific campaigns
• Creation and curation of relevant and meaningful sales & marketing collateral

4. Events

• Manage funnel of digital and in-person events for attracting new customers,
• Create CRM campaigns and sequences to identify, invite and nurture event attendees
• Collect participant report on effectiveness of approaches
• Conduct AB testing to establish best practice for event outreach

Who you are

We are looking for a creative thinker, someone who loves to collaborate and is curious about communication, how people learn and what we do to help and impact them.

You’ll have several years experience in a consultative b2b sales environment, ideally within learning / training organisations, and be competent with the mechanics of client acquisition, such as CRMs (Hubspot is ideal), campaign generation and proposal writing.

You’ll have an interest in how AI can and will shape Business Development. Experience using LinkedIn Sales Navigator to identify and generate leads is also a bonus.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Business Development and Sales

• Industries

  Professional Training and Coaching

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