Chief Digital Experience & Growth Lead

Berkeley Group; Cobham; On-site; GBP 90,000 - 150,000; Full time

Benefits offered by this job

Private Medical Insurance

25 days annual leave

Private pension plan

Group life assurance

Discount platform access

Job summary

Berkeley Group seeks a Head of Digital Experience to shape the future of our customer-facing digital platforms, including website, app and customer portals. You will align priorities with marketing, technology and operations to deliver measurable value for customers and the business.

You will own the digital product roadmap, lead digital marketing effectiveness and embed a culture of experimentation, using customer insight and data to drive continuous improvement and commercial impact.

Qualifications

• Significant experience leading digital marketing, product, or customer experience functions within mature organisations.
• Proven track record turning digital strategy into measurable business outcomes.
• Experience owning or shaping digital product roadmaps and optimisation programmes.
• Strong knowledge of websites, apps, CRM, customer data and personalised journeys.

Responsibilities

• Define the vision and strategic direction for Berkeley's customer-facing digital experience.
• Develop and maintain a clear digital product roadmap aligned to customer, commercial and business objectives.
• Prioritise opportunities and investment decisions using customer insight, performance data and business value.
• Own the end-to-end digital customer journey across acquisition, consideration, purchase and post-purchase interactions.
• Champion customer-centred design and user experience best practice.
• Establish a culture of experimentation, testing and continuous optimisation.
• Provide strategic leadership on digital marketing across Group and divisional teams.

Skills

Digital leadership

Digital marketing

Product roadmaps

Stakeholder influence

Data-driven decisions

UX leadership

Communication

Tools

Sitecore

Dynamics 365

CRM platforms

Job description

Berkeley Group seeks a Head of Digital Experience to shape the future of our customer-facing digital platforms, including website, app and customer portals. You will align priorities with marketing, technology and operations to deliver measurable value for customers and the business.

You will own the digital product roadmap, lead digital marketing effectiveness and embed a culture of experimentation, using customer insight and data to drive continuous improvement and commercial impact.