Channel Marketing Lead – UK & Ireland

Axis Communications; Luton; On-site; GBP 40,000 - 60,000; Full time

Job summary

Axis Communications seeks a Channel Marketing Specialist to own the UK & Ireland channel plan, collaborating with marketing and sales to craft annual and quarterly campaigns. You’ll manage budgets, build partner relationships, and tailor Axis campaigns to local markets.

You’ll develop local collateral, write compelling copy, and coordinate with external agencies while ensuring global branding standards. Travel to partner and regional meetings is required.

Qualifications

• Understanding of marketing mix in B2B or B2C contexts.
• Experience with CRM systems and email marketing platforms.
• Knowledge of social media, search engines and paid digital campaigns.
• Copywriting skills with excellent written English.
• Strong organizational skills and ability to manage multiple activities.
• Experience building relationships with external partners or agencies.
• Track record delivering projects from start to finish.

Responsibilities

• Build and own the channel marketing plan for the UK & Ireland market with the marketing manager and sales to shape yearly, quarterly and monthly plans.
• Manage your budget and recommend investments to maximise activity impact.
• Develop relationships with distribution and channel partners and advise on marketing support.
• Create and adapt marketing collateral, write copy, and deliver campaigns locally in line with Axis branding.
• Manage third-party agencies and contributors, liaise with HQ marketing for consistency and on-brand output.
• Follow up on activity, evaluate results and sharpen future plans.
• Travel for partner meetings, regional meetings and events.

Skills

Marketing strategy

CRM systems

Email marketing

Social media

Copywriting

Organization

Partner relations

Tools

CRM platforms

Job description

Axis Communications seeks a Channel Marketing Specialist to own the UK & Ireland channel plan, collaborating with marketing and sales to craft annual and quarterly campaigns. You’ll manage budgets, build partner relationships, and tailor Axis campaigns to local markets.

You’ll develop local collateral, write compelling copy, and coordinate with external agencies while ensuring global branding standards. Travel to partner and regional meetings is required.