Business Development Manager - Programmatic

JCDecaux UK; Greater London; On-site; GBP 60,000 - 90,000; Full time

Job summary

JCDecaux UK is seeking an Ambitious Programmatic Partner for Business Growth to drive demand for our programmatic DOOH solutions in the UK. You will develop relationships with the buying community, educate internal teams, and help deliver incremental revenue through proactive sales services.

The role requires confident communication, strategic thinking, and the ability to manage multiple client engagements in a fast-paced environment.

Qualifications

• Proven experience in sales within the digital advertising sector.
• Familiarity with Programmatic Digital Out of Home is an advantage, but not essential.
• Experience with CRM systems for data input and report generation is desirable.
• Previous experience in customer-focused or fast-paced environments is beneficial.
• Track record of contributing to successful teams.
• Capability to perform effectively under operational pressure and time constraints.

Responsibilities

• Drive demand for JCDecaux programmatic DOOH solutions and deliver incremental revenue.
• Build relationships with clients, media agencies and the programmatic buying community.
• Lead and participate in buyer planning sessions, presenting JCDecaux programs and impact on media mix.
• Create engagement plans and revenue forecasts to hit predefined targets.
• Collaborate with Business Growth teammates on all aspects of programmatic sales.
• Acquire deep knowledge of JCDecaux products and services and stay updated on industry trends.

Skills

Sales experience

Programmatic advertising

Relationship building

CRM systems

Presentation skills

Time management

Tools

CRM software (Salesforce)

Job description

As an UK Programmatic Partner for Business Growth at JCDecaux, you will play an essential part in driving demand for our programmatic Digital Out of Home (DOOH) solutions. You will support our team by building professional and positive relationships within the programmatic buying community. Your ultimate goal is to deliver incremental revenue and offering extraordinary service that grows our programmatic DOOH demand.

What you\'ll be doing...

Demand Generation & Revenue Performance

• Work closely with the Head of Programmatic – Demand side, to ensure the business objectives for programmatic are implemented within the Business Growth Team
• Educate the Business Growth Team from the learnings, meetings, 121s held with the Head of Programmatic.
• Build relationships with clients, media and digital agencies, to grow programmatic revenue for JCDecaux.
• Actively participate in customised buyer planning sessions, hosting, presenting, and educating key collaborators, both internally and externally, about programmatic OOH’s impact on the media mix
• Devise engagement plans and business development strategies and revenue forecasts to hit pre-determined revenue targets
• Collaborate with your colleagues on the Business Growth team on all aspects of programmatic sales.
• Acquire and share a deep knowledge of JCDecaux' products and services.
• Stay informed on industry matters, the media marketplace and digital ecosystems, including DSPs, SSPs, DMPs, etc.
• Collaborate with various JCDecaux departments to deliver proactive and effective sales services.
• Work closely with team members to maintain a high level of external service.
• Promote a culture of collaboration, innovation, creativity, and personal accountability across the team.
• Encourage a feedback culture where we collectively learn from our experiences.
• Support team mates in their respective activities.

Communication and interpersonal skills

• Demonstrate confident communication and presentation skills across all levels.
• Exhibit excellent written and verbal communication skills.
• Build and maintain positive relationships both internally and externally.

Motivation

• Be a self-starter with the ability to prioritise and manage client expectations effectively.
• Adapt to working independently as well as part of a team, supporting colleagues and sharing information.
• Use your initiative and demonstrate a confident approach to decision-making.
• Manage your time optimally, ensuring timely delivery of tasks.
• Develop a deep understanding of business, financials, products/services, and market needs.
• Deliver work proactively and collaborate across departments to meet commitments.

A little about you...

• Proven experience in sales within the digital advertising sector is crucial.
• Familiarity with Programmatic Digital Out of Home is an advantage, but not essential.
• Experience with CRM systems for data input and report generation is desirable.
• Previous experience in customer-focused or fast-paced environments is beneficial.
• Track record of contributing to successful teams
• Capability to perform effectively under operational pressure and time constraints

A little about us

• We believe in building a diverse and inclusive culture and positive employee experience.
• We are One Team, more than just ourselves.
• We are customer first, we understand, and help solve our customers’ problems.
• We Test & Learn, we are empowered to learn and grow, unafraid of change.
• We choose to care, we are committed to doing the right thing, the right way.

It\'s important to us that we give as much to our colleagues as they give to us.

Our latest Belonging Survey showed that our colleagues feel valued and listened to as we continue to build an environment where everyone can thrive, grow, belong and be their authentic selves.

We believe that diversity of thought, experience and background provides the platform for great creativity,

We are committed to equal employment opportunities regardless of race, colour, ancestry, religion, national origin, sexual orientation, age, citizenship, marital status, disability or gender identity.

Many of our Colleagues work flexibly in many different ways. Please talk to us at interview about the flexibility you need. We can’t promise to give you exactly what you want, but we do promise not to judge you for asking.

We are committed to equal employment opportunities regardless of race, colour, ancestry, religion, national origin, sexual orientation, age, citizenship, marital status, disability or gender identity.

A little bit more about us...

• We believe in building a diverse and inclusive culture and positive employee experience.
• We are One Team, more than just ourselves.
• We are customer first, we understand, and help solve our customers’ problems.
• We Test & Learn, we are empowered to learn and grow, unafraid of change.
• We choose to care, we are committed to doing the right thing, the right way.

It\'s really important to us that we give as much to our colleagues as they give to us.

Our latest Belonging Survey showed that our colleagues feel valued and listened to as we continue to build an environment where everyone can thrive, grow, belong and be their authentic selves.

We believe that diversity of thought, experience and background provides the platform for great creativity,

We are committed to equal employment opportunities regardless of race, colour, ancestry, religion, national origin, sexual orientation, age, citizenship, marital status, disability or gender identity.

Many of our Colleagues work flexibly in many different ways. Please talk to us at interview about the flexibility you need. We can’t promise to give you exactly what you want, but we do promise not to judge you for asking.

We are committed to equal employment opportunities regardless of race, colour, ancestry, religion, national origin, sexual orientation, age, citizenship, marital status, disability or gender identity.