Business Analyst - CRM

Amtis - Digital, Technology, Transformation; Birmingham; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

An innovative firm is seeking a skilled Business Analyst to enhance customer experience through CRM and data-led marketing systems. This role involves collaborating with digital and product teams to drive requirements for a new CRM implementation. The ideal candidate will have a strong background in customer experience projects, showcasing their analytical skills and ability to translate complex data into actionable insights. If you are passionate about leveraging data to drive business success and have experience in CRM, this is the perfect opportunity for you to make a significant impact in a dynamic environment.

Qualifications

• Proven experience as a Business Analyst in Customer Experience or CRM.
• Strong analytical skills and proficiency in data analysis tools.

Responsibilities

• Analyze business processes and customer interactions to enhance CRM strategies.
• Collaborate with digital and product teams for process improvements.

Skills

Analytical Skills

Stakeholder Management

Data Analysis

Communication Skills

Education

Bachelor’s degree in Business

Bachelor’s degree in Marketing

Bachelor’s degree in Data Science

Tools

Data Analysis Tools

Job description

Amtis - Digital, Technology, Transformation provided pay range

This range is provided by Amtis - Digital, Technology, Transformation. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Business Analyst - CRM, Marketing, Data, Customer Journey, Data, System Implementation

Birmingham, Hybrid 2-3 days per week depending on phase of project

We are seeking a skilled Business Analyst to join our clients team in Birmingham. The ideal candidate will have strong expertise working on Customer Experience type projects, including CRM and Data led Marketing systems. You will collaborate closely with digital and product teams to lead requirements and documentation for a new CRM and Marketing system implementation. Experience of Retail / Customer interaction type CRM / Marketing environments will be a big benefit.

Responsibilities:

1. Analyse and interpret business processes, customer interactions and touchpoints to enhance CRM strategies and improve customer experience.
2. Work with marketing teams to understand the needs of large volume data-driven and AI campaign tools.
3. Collaborate with digital and product teams to identify opportunities for product enhancements and process improvements.
4. Develop requirements for reporting and dashboards.
5. Work closely with Data Engineering teams to elicit data migration requirements for migration to new CRM and Marketing systems.

Requirements:

1. Proven experience as a Business Analyst, preferably in Customer Experience, CRM, or Marketing.
2. Strong analytical skills and proficiency in data analysis tools.
3. Experience working with digital and product teams.
4. Excellent communication and stakeholder management skills.
5. Ability to translate complex data into actionable insights.
6. Bachelor’s degree in Business, Marketing, Data Science, or a related field.

If you are passionate about leveraging data to drive business success and have a background in customer experience and CRM, we would love to hear from you. Apply now!

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Information Technology

Industries

IT Services and IT Consulting