Brand Marketing Manager

Peoplebank; Greater London; On-site; GBP 50,000 - 70,000; Full time

Benefits offered by this job

Staff areas to recharge

Wholesome meals on duty

Pension

Healthcare schemes

Job summary

Clermont Hotel Group is seeking an experienced Marketing Manager to lead the development and execution of strategic marketing campaigns that elevate the brand across our hotels. You will oversee the marketing team and ensure initiatives align with business objectives to drive guest engagement and bookings.

You will manage digital, social, print, and event campaigns, analyze performance, and collaborate with sales, operations, and leadership to grow the business while maintaining brand

Qualifications

• Proven experience in developing and executing marketing strategies in hospitality.
• Strong leadership experience overseeing a marketing team.
• Expertise in digital marketing, social media, email marketing, and content creation.

Responsibilities

• Develop and execute comprehensive marketing strategies to promote hotels and enhance brand presence.
• Oversee digital marketing, social media, email campaigns, and content creation to drive engagement.
• Lead the marketing team with guidance and mentorship to achieve goals.
• Manage marketing budgets and ensure efficient use of resources.
• Analyze campaign performance and adjust strategies to maximize results.
• Coordinate promotional activities and events to engage guests and the local community.
• Ensure brand consistency across channels and materials.
• Collaborate with the sales team to align marketing with revenue goals.

Skills

Marketing strategy

Digital marketing

Team leadership

Campaign management

Analytics

Content creation

Budget management

Tools

Google Analytics

Adobe Creative Suite

Job description

Clermont Hotel Group offers a rich and diverse portfolio for a range of guest needs, and helps employees forge lasting and successful careers in hospitality. An experienced hospitality company, we offer a warm, guest-centred experience - but we are, at our heart, a people company and strive to connect personally with our guests, partners, investors, and colleagues to create an extraordinary experience for all.

With over 4000 rooms, 100+ event spaces, plus stylish bars and restaurants, our hotels have plenty of space for everyone to meet, sleep, and dine. All kinds of extraordinary, for all kinds of people.

What you’ll be doing

As a Marketing Manager, you will take the lead in developing and executing strategic marketing campaigns that elevate our brand and drive guest engagement across all properties. You will oversee and manage the marketing team, ensuring that all initiatives align with our business objectives and deliver measurable results.

In this role, you will be responsible for creating and overseeing the implementation of marketing strategies across digital, social, print, and event channels. Your expertise in campaign management, analytics, and content creation will be key to driving brand awareness, increasing bookings, and enhancing the overall guest experience. You will collaborate closely with the sales, operations, and leadership teams to ensure that marketing efforts align with business goals and support the growth of the hotels.

• Developing and executing comprehensive marketing strategies to promote our hotels and enhance brand presence
• Overseeing digital marketing, social media management, email campaigns, and content creation to drive engagement
• Leading the marketing team, providing guidance, mentorship, and support to help them succeed
• Managing the budget for marketing campaigns and ensuring efficient use of resources
• Analyzing campaign performance, providing insights, and adjusting strategies to maximise results
• Coordinating promotional activities and events to engage with guests and the local community
• Ensuring brand consistency across all marketing channels and materials
• Working closely with the sales team to align marketing efforts with revenue goals and business strategies
• Maintaining relationships with external agencies and vendors to support marketing efforts

What you’ll bring

• Proven experience in developing and executing successful marketing strategies, preferably within the hospitality industry.
• Strong leadership skills with experience managing and mentoring a marketing team.
• Expertise in digital marketing, social media, content creation, and email marketing.
• Excellent analytical skills, with the ability to interpret data and drive decision-making.
• Strong project management skills with the ability to manage multiple initiatives simultaneously.
• Creative thinker with an eye for detail and a focus on brand consistency.
• Proficiency in marketing tools and platforms, such as Google Analytics, social media management tools, and Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Excellent communication skills and a collaborative approach to working with cross-functional teams.

What you’ll get in return

As well as all the things you'd expect from us, such as great staff areas to recharge in, wholesome meals on duty, pension and healthcare schemes, we’ll take care of you at every step of your journey so that you can take care of our guests.

In fact, we’re so committed to this that our ‘People Promise’ sets out how you can expect us to support you at every step of your application and your career with us. Whether that’s your career development and progression, your physical, mental or financial wellbeing, and recognising (and rewarding!) a job well done.

Career Development & Growth - We’re here to support your journey, whatever that may look like. Our award-winning Academy will help you navigate your tailored career pathway with the tools and development designed for you to grow and to unlock your unique potential.

Financial Wellbeing – You work hard, so we’ll always help your money work hard for you! Some of the great things you can take advantage of include:

• Wage Stream – You’ll be paid monthly, but have access to your earned salary before payday should you need it
• Discounts & Perks – Savings on 1000’s of retailers, dining, hotel stays, and much more for you and those close to you
• Refer a Friend – Earn up to £1000 when friends join our team
• Interest-Free Loans – Season ticket loans to make commuting easier

Mental & Physical Well-being - We’re here to support your well-being, whenever and wherever you need it.

• On-Site Mental Health First Aiders
• 24/7 Employee Assistance Line – Free, confidential advice
• Be Well Platform – Our Online fitness and wellness resources
• Gym Discounts & Cycle to Work Scheme

Recognition & Community – We’re proud of everything we achieve, so we always celebrate our extraordinary team and culture.

• ‘Wonderful People’ Awards – Monthly, quarterly, and annual recognition
• Social & Seasonal Events – Fun, inclusive celebrations
• People Council – A platform for every voice
• Paid Volunteering Days – Give back to causes close to you

At Clermont Hotel Group everyone is welcome. We are committed to having an inclusive and diverse workplace and strongly encourage people from all backgrounds, identities and experiences to apply for roles with us.