Brand Lead

Chip – your wealth app; London; On-site; GBP 40,000 - 60,000; Full time

Benefits offered by this job

Discretionary bi-annual bonus (up to 10% cash, 5% shares)

Workplace pension contribution

Private medical insurance

Employee Assistance Programme

Cycle to work scheme

28 days holiday plus bank holidays

Annual training budget

Company laptop

Job summary

A dynamic fintech company in London is seeking a Brand Lead to redefine personal finance through exceptional content. This role involves crafting clear and on-brand communications, managing social media, and collaborating across teams. Ideal candidates are content creators with a passion for brand management, excellent editing skills, and a strong interest in finance. The company offers a competitive salary, flexible working arrangements, and ample opportunities for professional growth.

Qualifications

• Proven experience in creating highly engaging content across various digital channels.
• Strong editing skills and ability to craft clear, concise copy.
• Experience in brand strategy and communication.

Responsibilities

• Act as an ambassador for Chip's brand, ensuring messaging consistency.
• Craft and edit clear and human copy across communications.
• Collaborate with teams to deliver on-brand communications.

Skills

Content creation

Editing

Brand management

Social media management

Communication

Job description

Join to apply for the Brand Lead role at Chip – your wealth app

Join to apply for the Brand Lead role at Chip – your wealth app

Are you a passionate content creator, a meticulous editor, and a creative thinker ready to make a big impact on one of the UK’s fast-growing fintech brands?

Chip is looking for a talented Brand Content Lead to join our fast-paced and friendly Marketing team – and help us redefine personal finance through exceptional content.

We’re building the UK’s most personal digital wealth manager: one simple, personalised experience to manage, grow and protect your wealth.

Chip is one of the fastest-growing companies in the UK, with over 400k monthly active users and £6bn in assets. We recently won Best Personal Finance App at the British Bank Awards (for the second year running) and in January were awarded 6th place in The Sunday Times 100 Tech, which ranks Britain’s fastest-growing private technology companies.

We're on a mission to make our members' lives wealthy and challenge the status quo of finance. We believe no brand has truly nailed amazing content in finance, and you'll be instrumental in helping Chip change that.

This is a big role with a big responsibility. At the heart of our marketing team, you’ll be focused on delivering compelling, on-brand content across multiple channels, and contribute directly to shifting customer perception, building trust and driving engagement for Chip.

What you can expect to be doing:

• Be A Brand Champion: Act as an ambassador for Chip's brand internally and externally, ensuring consistency in voice and messaging across all communications.
• Show Content Creation & Editing Excellence: You'll be a killer writer and an excellent editor, responsible for crafting clear, concise and human copy across all brand touchpoints. This includes CRM (emails, push notifications, in-app messages), social media content, website copy, and in-app UX content. You'll ensure everything that leaves Chip HQ reflects our unique tone of voice.
• Drive Brand Campaigns: Work closely with the Head of Brand on ideation, development and execution of brand campaigns for 2025 and beyond. You'll help translate strategic company goals into engaging content that cuts through the noise.
• CRM Content Ownership: Collaborate closely with our CRM team to ensure our CRM engine delivers relevant, personal and on-brand communications that nurture users through their wealth journey. You'll play a key role in making these communications feel so well-tailored, it's almost like customers have a personal wealth manager.
• Social Media Management: Line manage and guide our Social Media Executive, providing editorial oversight and strategic input to elevate Chip's social presence.
• Create Content Strategy: Contribute to Chip's content strategy, helping to deliver amazing, digestible content that resonates with our audience.
• Collaboration Cross-Functionally: Build strong relationships across internal functions – from our Product team to Compliance – to ensure our content is not just seamless, but monitored and signed off correctly.

What we’re looking for:

• Content Powerhouse: You have proven experience in creating highly-engaging content across various digital channels. Your writing is compelling, and your editing skills are top-notch.
• Brand Enthusiast: You understand the importance of brand in shaping customer perception and driving trust. You're passionate about building a brand that feels personal and trustworthy.
• Collaborative Spirit: You thrive in a fast-paced environment and enjoy working closely with different teams, including CRM, Product and Compliance.
• Proactive & Resourceful: While strategic, you're not afraid to "get stuck in" and are eager to contribute hands-on.
• Metrics-Aware & Customer-Centric: You're passionate about understanding content performance, but equally focused on "how the customer feels" from the communication.
• A True Communicator: You embody Chip's tone of voice, speaking like a real person – no jargon, no fluff, just authentic, helpful communication.

Why Chip

• Be a core part of building the next big brand in finance.
• Opportunity to have a huge impact on our product while fast-tracking your knowledge, responsibility and skills in a high-growth fintech startup.
• Work in a passionate culture where everyone contributes to a product we feel proud of.

What we’re really looking for: ️

Someone with a genuine interest in Chip and is excited about being part of a fast-growing company and our mission to build the investment super app of the future.

Although we’re in the financial space, and under the scrutiny that comes with it, the current marketing team works well together, and even sometimes with a smile. We’re sure you’ve got the technical skills, otherwise, you would have stopped reading by now, so let us be clear on what will make us want to work with you.

We want a real person, with interests outside of work, to join our team. You could be a dancer, a gamer, a musician, a parent, a hockey fan, or even that one person that still writes Twilight fan-fiction. Doesn’t matter to us.

At the interview stages, we will be looking for empathy, eq, fun stories, and the ability to smile even when things are tough.

• Monday to Thursday: 9:00 AM – 6:00 PM

Enjoy a structured yet balanced workweek, with an early Friday finish to kickstart your weekend!

• Discretionary Performance-Related Bi-Annual Bonus of up to 10% (Cash) and 5% (Shares) based on your gross annual salary.
• Workplace pension scheme - We invest in your future with a workplace pension scheme, contributing 5% on earnings up to £50,000. Plan ahead with confidence while you grow your career!
• Private medical insurance (medical history disregarded)
• Employee Assistance Programme
• Cycle to work scheme
• Season ticket loan
• Free ChipX subscription for UK-based employees
• We are an equal-opportunity employer and value diversity
• Flexible working arrangements
• 28 days holiday plus bank holidays, plus the days between Christmas and New Year ️
• Annual training budget for courses, workshops, or conferences to help you advance your career.
• £30 per month Chip Fitness Benefit to suit your Mental/Physical Wellbeing
• Company laptop
• Opportunity to have a huge impact on our product while fast-tracking your knowledge, responsibility and skills in a high-growth fintech startup

Our Interview Process:

• Video screen with someone from our Talent team
• Video interview with the hiring manager and team
• Brand take home challenge
• Final in-person interview with CMO & Head of Brand

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Business Development and Marketing

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