Brand Finance Manager

Carlsberg; Hemel Hempstead; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading beverage company in Hemel Hempstead is looking for a Finance Manager to oversee financial performance for core brands like 7up and Pepsi. This role involves strategic collaboration, budget analysis, and financial governance. The ideal candidate should be a qualified accountant with FMCG experience and possess strong analytical skills. A competitive salary and benefits, including a monthly product allowance and private medical options, are offered. The position allows hybrid working, requiring 2-3 days at the head office.

Benefits

Monthly product allowance

Private Medical options

Life Assurance

Company bonus scheme

Access to 24/7 GP services

Enhanced pension contribution

Generous holiday (including bank holidays)

Access to a range of high street discounts

Qualifications

• Experience in fast-moving consumer goods (FMCG) or retail is preferred.
• Confident with numbers and able to explain financial data clearly and concisely to non-finance teams.
• Proactive attitude with a focus on getting things done.
• Understands business strategy and how finance supports it with commercial acumen.
• Builds strong relationships and can influence others effectively.
• Comfortable solving problems in ambiguous situations.

Responsibilities

• Collaborate with the Brand Director and Senior Managers to guide strategic decisions.
• Deliver clear analysis of budgets, forecasts and prior year comparisons.
• Identify financial risks and opportunities early.
• Support budget cycles and rolling forecasts.
• Evaluate and challenge innovation investments.
• Drive simplification and clarity in finance processes.
• Build financial capability across brand and finance teams.
• Provide ad-hoc support to senior finance leadership.

Skills

Digital Marketing

Management Experience

Profit & Loss

Analysis Skills

Microsoft Powerpoint

Market Research

Project Management

Product Management

P&L Management

Product Development

Branding

Education

Qualified Accountant

Job description

Job Title: Finance Manager - Brands

Location: Hybrid Hemel Hempstead (working in our head office 2-3 days weekly)

Job Length: Full Time

Competitive Salary with extensive benefits :

• Monthly product allowance alcoholic & non-alcoholic options available
• Private Medical options
• Life Assurance
• Company bonus scheme
• Access to 24 / 7 GP services
• Enhanced pension contribution
• Generous holiday (inc bank holidays)
• Access to a range of high street discounts

Carlsberg Britvic is the largest multi-beverage supplier in the UK and is home to some of the most iconic and popular beers & soft drinks including Carlsberg Danish Pilsner, 1664, Poretti and Brooklyn to ale favourites such as Hobgoblin and Wainwright. For soft drinks Carlsberg Britvic’s brands include J2O, Robinsons Tango and London Essence along with the licence rights to the Pepsi portfolio in the UK including Pepsi MAX, 7UP, Lipton Iced Tea and Rockstar Energy.

With a strong national footprint the Carlsberg Britvic business includes 6 production facilities and 16 logistics depots servicing customers up and down the UK. As these two historical businesses have come together the one common goal remains and that is ensuring our people succeed.

About the role

As Finance Manager Brands you’ll play a key role in supporting the financial performance planning and decision-making for some of our core brands 7up, Pepsi & Tango. Reporting into the Senior Finance Manager Brands you’ll help deliver insight, drive value and ensure strong financial governance across the brand.

Role Responsibilities

• Collaborate with the Brand Director and Senior Managers to guide strategic decisions and improve financial performance.
• Deliver clear analysis of budgets, forecasts and prior year comparisons to highlight key focus areas.
• Identify financial risks and opportunities early working cross-functionally to address them.
• Support budget cycles and rolling forecasts with robust assumption-driven plans.
• Evaluate and challenge innovation investments to ensure alignment with strategic goals and ROI.
• Drive simplification and clarity in finance processes supporting integration and continuous improvement.
• Build financial capability across brand and finance teams through coaching and knowledge sharing.
• Role model company values and provide ad‑hoc support to senior finance leadership when needed.
• Support the innovation of products by appraising all business cases for value creation, brand alignment and performance.

Experience and Key Attributes

• Qualified Accountant
• Experience in fast-moving consumer goods (FMCG) or retail is preferred
• Confident with numbers and able to explain financial data clearly and concisely to non-finance teams
• Proactive attitude with a focus on getting things done
• Understands business strategy and how finance supports it with commercial acumen
• Builds strong relationships and can influence others effectively
• Comfortable solving problems in ambiguous situations

Required Experience: Manager

Key Skills

Digital Marketing, Marketing, Management Experience, Profit & Loss, Analysis Skills, Microsoft Powerpoint, Market Research, Project Management, Product Management, P&L Management, Product Development, Branding

Employment Type: Full‑Time

Experience: years

Vacancy: 1

Application Process

We read applications continuously and vacancies may be filled anytime so please apply as early as possible.

We look forward to receiving your application.

This is an exciting time to join our newly formed business with its incredible individual history of product innovation and some of the UK’s most iconic brands. Carlsberg Britvic strives to deliver the best service to our customers and consumers. We aim to make a difference by bringing together two diverse companies; our global reach enables growth opportunities and a chance to work with some fantastic people.