Brand & Content Marketing Manager - 7741

Cambridge University Press Ltd.; Cambridge; Hybrid; GBP 46,000 - 55,000; Full time

Benefits offered by this job

28 days annual leave

Private medical insurance

Permanent Health Insurance

Discretionary annual bonus

Group personal pension

Life assurance

Green travel schemes

Job summary

Cambridge University Press Ltd. is seeking a Brand & Content Marketing Manager to shape our brand strategy and build the content engine that grows enrolments and expands our corporate reach worldwide.

Reporting to the Marketing & Communications Director, you will lead a three-person team within a ten-strong marketing group, owning website content, landing pages and cross-channel storytelling to convert visitors into enquiries and partnerships.

Qualifications

• This is a senior Brand & Content Marketing role requiring strategic brand and content leadership.
• Experience shaping brand strategy and creating content engines for growth.
• Ability to lead a team and use data to judge performance.

Responsibilities

• Build a content engine from the ground up, turning course impact into stories across web, video, PR and social.
• Own website content and landing pages, turning visitors into enquiries and corporate conversations.
• Ensure brand consistency with the University's guidelines across all touchpoints.
• Translate campaign goals into clear briefs and direct the creative from your team.
• Measure effectiveness and drive growth in awareness, engagement and conversion.

Job description

Job Title: Brand & Content Marketing Manager

Salary: £46,200 - £55,000 per year

Location: Cambridge, UK – Hybrid

Contract: Permanent

Hours: Full time, 35 hours per week

How do you put the Cambridge name in front of a busy professional on the other side of the world? Or in front of the person deciding how their organisation develops its leaders and team? In this role, you decide how we do it.

University of Cambridge Advance Online provides career-focused online learning on behalf of the University of Cambridge. We are a joint venture between the University and Cambridge University Press & Assessment, a commercial arm of the University. Our award-winning courses have reached learners in more than 100 countries and over 800 organisations. Our marketing team has been newly shaped for the next phase of growth, and we are bringing in expertise across key disciplines. As our Brand & Content Marketing Manager, you will build the brand and content that grow enrolments and take us into the corporate market worldwide.

About the role

This is a chance to build something rather than inherit it. Reporting to our Marketing & Communications Director, you will shape our brand strategy and create the content engine that keeps University of Cambridge Advance Online front of mind for professionals and organisations. You will play a key part in significantly growing our corporate client base. You will lead a team of three within a newly shaped marketing team of 10.

Additional responsibilities and accountabilities include:

• Building a content engine from the ground up, turning the impact of our courses into stories across web, video, PR and social that speak to individual professionals and organisations


• Owning our website content and landing pages, and working with digital colleagues to turn visitors into enquiries, enrolments and corporate conversations


• Making sure our brand looks and sounds consistent and distinctive everywhere it appears, within the University's brand guidelines


• Turning campaign goals and key messages into clear briefs, and directing the creative your team produces


• Measuring what works, and being accountable for growth in awareness, engagement and conversion

This position has been classified as a hybrid role, requiring the selected candidate to typically spend 40-60% of their time collaborating and connecting face-to-face at their dedicated location. Aside from our hybrid principles, other flexible working requests will be considered from the first day of employment, including other work arrangements should you require adjustments due to a disability or long-term health condition.

About You

You have developed and owned brand and content strategy, and you can show how it built awareness and market position. You have run content across several channels and directed the creative behind it. You understand how marketing works for both individual buyers and organisations. You are a strong writer and editor who can turn a proposition into a brief that gets great work back. You have managed and developed a team, and you use data to judge what is working.

Your application will be even stronger if you can also demonstrate the following desirable criteria:

• Experience improving website or landing page conversion


• Experience bringing partners or stakeholders behind a shared brand and story


• Experience briefing and managing PR and creative agencies


• Experience of B2B marketing and growing a corporate client base


• Experience marketing executive and professional education

For a detailed job description, please refer to the link at the bottom of the advert on our careers site.

We are a Disability Confident (DC) employer that is committed to equality and inclusion ensuring our recruitment process is accessible to all. The DC scheme's Offer of an Interview commitment applies to applicants who opt in, and disclose a disability or a long-term health condition, and best meet the minimum criteria for the role. In instances where interviewing all qualifying candidates is not practicable, we prioritise those who best meet the minimum criteria, as we would for applicants who do not have a disability or long-term health condition.

Cambridge University Press & Assessment is an approved UK employer for the sponsorship of eligible roles and applicants under the Skilled Worker visa route. Please refer to the gov.uk website for guidance to understand your own eligibility based on the role you are applying for.

Rewards and Benefits

We will support you to be at your best in work and to live well outside of it. In addition to competitive salaries, we offer a world-class, flexible rewards package, featuring family-friendly and planet-friendly benefits including:

• 28 days annual leave plus bank holidays


• Private medical and Permanent Health Insurance


• Discretionary annual bonus


• Group personal pension scheme


• Life assurance up to 4 x annual salary


• Green travel schemes

We aim to support candidates by making our interview process clear and transparent. The closing date for all applications will be Sunday 29 November 2026. We will review applications on an ongoing basis, and shortlisted candidates can expect interviews to take place on Thursday 7 January 2027.

If you are shortlisted and progressed through the stages, you can expect:

• First stage interview in-person at our offices in Cambridge. You will be provided with a brief to complete a role related task to present during your interview.


• Final stage interview: in-person at our offices in Cambridge.

If you require any reasonable adjustments during the recruitment process due to a disability or a long-term health condition, there will be an opportunity for you to inform us via the online application form. We will do our best to accommodate your needs.

Please note that successful applicants will be subject to satisfactory background checks including DBS due to working in a regulated industry.

We are committed to an equitable recruitment process. As such, applications must be submitted via our official online application procedure. Please refrain from sending your CV directly to our recruiters. If you experience technical difficulties or require additional support with submitting your online application, contact the Recruiter.

Why join us

Joining us is your opportunity to pursue potential. You will belong to a collaborative team that is exploring new and better ways to serve students, teachers and researchers across the globe – for the benefit of individuals, society and the world. Sharing our mission will inspire your own growth, development and progress, in an environment which embraces difference, change and aspiration.

Cambridge University Press & Assessment is committed to being a place where anyone can enjoy a successful career, where it is safe to speak up, and where we learn continuously to improve together. We welcome applications from all candidates, regardless of demographic characteristics (age, disability, educational attainment, ethnicity, gender, marital status, neurodiversity, religion, sex, gender identity and sexual identity), cultural, or social class/background.

We believe better outcomes come through diversity of thought, background and approach. We welcome applications from people from all backgrounds and communities, actively seeking to employ people from a wide range of different communities.