Brand & Campaigns Lead

Severn Trent Water; Coventry; On-site; GBP 50,000 - 70,000; Full time

Job summary

Severn Trent is seeking a creative and driven Brand and Campaigns Lead to enhance brand connections and inspire behavior change across communities. This role involves leading a team, developing impactful campaigns, and using data to drive decisions. The position offers a chance to build a rewarding career with numerous benefits, including a generous holiday allowance and a robust pension scheme.

Benefits

31 days holiday + bank holidays

Annual bonus scheme

Leading pension scheme

Sharesave scheme

Dedicated training and development

Car allowance

Private medical cover

Electric vehicle scheme

Family-friendly policies

Two volunteering days per year

Qualifications

• Proven track record of delivering impactful campaigns.
• Experience in team management with a focus on growth.
• Resourceful in managing campaigns with limited budgets.

Responsibilities

• Develop and deliver campaign strategies to connect with customers.
• Lead a team of 4 direct reports and ensure their development.
• Evaluate campaign performance using data and innovate for better results.

Skills

Creativity

Leadership

Data-driven decision making

Collaboration

Job description

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Hello. We’re Severn Trent and we think water is wonderful. Oh, and we’re pretty keen on people too.

24 hours a day, 365 days a year, we serve 4.8 million households and businesses across the heart of the UK. Each cup of tea and every toilet flush is only possible because of the 9,500 brilliant team members working across our patch.

We welcome people from all walks of life and celebrate individuality. We know diverse minds, experiences, and backgrounds help us learn and better serve our customers and the communities where they live.

If you want to do more because you care, we’d love to talk to you. There really is something for everyone here.

EVERYTHING YOU NEED TO KNOW

Do you have experience creating incredible brand propositions that connect with customers? Can you change customer behaviors through external campaigns, creative output, or brand partnerships?

If you know you can, then we want to talk to you.

Here at Severn Trent, we’re looking for an experienced Brand and Campaigns Lead to move our brand, proposition, campaigns, and creative strategy forward in this exciting next chapter for the company.

We want to better connect with our customers and build trust, which will inspire behavior change to benefit not just our region but our communities too. Working as an integral part of the wider Communications leadership team, you will bring experience and perspective to enable us to be relevant to our customers today, whilst ensuring our success and familiarity for the generations to come.

WHAT YOU’LL BRING TO THE ROLE

First and foremost, we want you to be a creative and driven campaigns and marketing professional with experience of connecting customers with brands and a proven track record of delivering campaigns creatively for maximum impact.

You’ll be a leader of leaders, with 4 direct reports who themselves have up to 12 direct reports. You’ll have experience of team management and ensuring both professional and personal growth and development are paramount.

We’ll want you to have demonstrable experience in developing campaign strategy and delivery, using data to drive decisions, and being robust in your evaluation whilst being creative and innovative in approach.

Finally, you’ll need to be resourceful! Not all campaigns have large budgets to generate reach and impact through paid opportunities, so you’ll need to think differently and innovatively, as well as being an incredible collaborator.

We do more because we care.

WHAT’S IN IT FOR YOU

Working here isn’t just a job. You can build a career at Severn Trent, and we’ll reward you for it too. We have a range of benefits that recognize great work and award-winning training to help you reach your potential. And we’ll also help you play your part in looking after the environment and the communities where we live.

• 31 days holiday + bank holidays (and the ability to buy/sell up to 5 days per year)
• Annual bonus scheme (of up to 20% of salary, dependent on company performance)
• Leading pension scheme – we will double your contribution (up to 15% when you contribute 7.5%)
• Sharesave – the chance to buy Severn Trent Plc shares at a discounted rate
• Dedicated training and development with our ‘Academy’
• Car allowance of £5,208 pa (pro-rata where appropriate)
• Private medical cover, life assurance, income protection, and personal accident cover
• Electric vehicle scheme and retail offers
• Family-friendly policies (including a year of fully paid maternity and adoption leave)
• Two volunteering days per year

WHAT’S NEXT?

We can’t wait to hear from you.

Before you apply, please have an updated copy of your CV ready and about five minutes to spare. We’ll always let you know the outcome of your application after the closing date—so keep an eye on your phone and emails.

If this has sparked your curiosity and you want to find out even more, search #LifeAtSevernTrent on social media.