Brand & Campaigns Lead

SevernTrentLife; Coventry; On-site; GBP 50,000 - 70,000; Full time

Job summary

Severn Trent is seeking a Brand and Campaigns Lead to enhance their brand and connect with customers through impactful campaigns. The ideal candidate will have a strong background in marketing, team management, and creative strategy, ensuring the company's relevance and trust within the community.

Benefits

31 days holiday + bank holidays

Annual bonus scheme

Leading pension scheme

Sharesave scheme

Dedicated training and development

Car allowance

Private medical cover

Electric vehicle scheme

Family-friendly policies

Two volunteering days

Qualifications

• Experience in connecting customers with brands.
• Proven track record of delivering impactful campaigns.
• Experience in team management and leadership.

Responsibilities

• Develop and advance brand and campaign strategies.
• Manage a team of 4 direct reports and their teams.
• Use data to drive campaign decisions and evaluations.

Skills

Creative thinking

Campaign management

Data-driven decision making

Collaboration

Job description

Hello. We’re Severn Trent and we think water is wonderful. Oh, and we’re pretty keen on people too.

24 hours a day, 365 days a year, we serve 4.8 million households and businesses across the heart of the UK. Each cup of tea and every toilet flush is only possible because of the 9,500 brilliant team members working across our patch.

We welcome people from all walks of life and celebrate individuality. We know diverse minds, experiences, and backgrounds help us to learn and better serve our customers and the communities where they live.

If you want to do more because you care, we’d love to talk to you. There really is something for everyone here.

EVERYTHING YOU NEED TO KNOW

Do you have experience in creating incredible brand propositions that connect with customers? Can you influence customer behavior through external campaigns, creative output, or brand partnerships?

If you know you can, then we want to talk to you.

Here at Severn Trent, we’re looking for an experienced Brand and Campaigns Lead to advance our brand, proposition, campaigns, and creative strategy in this exciting next chapter for the company.

We want to better connect with our customers and build trust, which will inspire behavior change to benefit not just our region but our communities too. Working as an integral part of the wider Communications leadership team, you will bring experience and perspective to help us stay relevant to our customers today, while ensuring our success and familiarity for generations to come.

WHAT YOU’LL BRING TO THE ROLE

Primarily, we want you to be a creative and driven campaigns and marketing professional with experience in connecting customers with brands and a proven track record of delivering impactful campaigns.

You’ll be a leader of leaders, managing 4 direct reports who themselves have up to 12 direct reports. You should have experience in team management, fostering both professional and personal growth and development.

We’ll want you to have demonstrable experience in developing campaign strategies, using data to drive decisions, and being robust in evaluation, while approaching campaign work creatively and innovatively.

Finally, you’ll need to be resourceful! Not all campaigns have large budgets for reach and impact, so you’ll need to think differently and innovatively, and be an excellent collaborator.

We do more because we care.

WHAT’S IN IT FOR YOU

Working here isn’t just a job. You can build a career at Severn Trent, and we’ll reward you for it. We offer a range of benefits that recognize great work, along with award-winning training to help you reach your potential. We also support your role in caring for the environment and communities where we live.

• 31 days holiday + bank holidays (with the option to buy/sell up to 5 days per year)

• Annual bonus scheme (up to 20% of salary, dependent on company performance)

• Leading pension scheme – we will double your contribution (up to 15% when you contribute 7.5%)

• Sharesave – the chance to buy Severn Trent Plc shares at a discounted rate

• Dedicated training and development through our ‘Academy’

• Car allowance of £5,208 per annum (pro-rata where applicable)

• Private medical cover, life assurance, income protection, and personal accident cover

• Electric vehicle scheme and retail offers

• Family-friendly policies, including a year of fully paid maternity and adoption leave

• Two volunteering days per year

WHAT’S NEXT?

We can’t wait to hear from you.

Before you apply, please have an updated CV and about five minutes to spare. We’ll inform you of the outcome after the closing date—so keep an eye on your phone and emails.

If this has sparked your curiosity and you want to learn more, search #LifeAtSevernTrent on social media.