Brand & Campaign Manager

LGH Hotel Management Ltd; Greater London; On-site; GBP 65,000 - 90,000; Full time

Benefits offered by this job

Employee discounts on room rates

Shopping discounts

Eye care

Free legal & money advice

Counseling sessions

Cycle to work

Job summary

LGH Hotels Management Ltd. seeks a Brand & Campaign Manager to shape the commercial marketing strategy for Sanderson London and St Martins Lane. You will own the annual plan and calendar, aligning activities to rooms, restaurants, bars, events and guest experiences to drive revenue.

Leading development from concept to execution, you will manage budgets, agencies and partnerships, grounded in brand, digital marketing and performance analysis to maximise ROI and growth.

Qualifications

• Proven marketing, brand or campaign management experience, ideally within hospitality, lifestyle or premium brands.
• Commercially minded with the ability to turn business objectives into campaigns.
• Strong understanding of brand development, digital marketing and campaign performance.
• Excellent stakeholder management and project management skills.

Responsibilities

• Own the annual marketing plan and campaign calendar across Sanderson London and St Martins Lane.
• Translate business priorities into integrated marketing campaigns for rooms, dining, events and guest experiences.
• Manage budgets, external agencies and brand partnerships to maximise ROI.
• Lead the development of the Marketing Executive and performance reporting.

Skills

Campaign management

Brand development

Digital marketing

Stakeholder management

Project management

Agency management

Budget management

Job description

The Brand & Campaign Manager is a pivotal marketing leadership role responsible for shaping and delivering the commercial marketing strategy across Sanderson London and St Martins Lane. Working closely with senior stakeholders across Revenue, Sales, Food & Beverage and Operations, this role translates business priorities into creative, integrated marketing campaigns that strengthen brand positioning, increase awareness and drive measurable revenue growth. The successful candidate will own the annual marketing plan and campaign calendar, ensuring all activity supports key business objectives across rooms, restaurants, bars, events and guest experiences.

Combining strategic thinking with strong commercial acumen, the Brand & Campaign Manager will lead campaign development from concept through to execution and evaluation, managing budgets, external agencies and brand partnerships to maximise return on investment. The role also oversees marketing performance reporting, identifies new opportunities through customer and market insights, and leads the development of the Marketing Executive. This is an exciting opportunity for an experienced marketer to make a significant impact across two of London's most iconic lifestyle hotels while helping to shape memorable guest experiences and drive business performance.

• Our enviable employee discounts on bedroom rates across the LGH hotel portfolio.
• Shopping discounts - ranging from groceries, fashion, travel, utilities, days out, and even holidays.
• Eye care
• Free legal & money advice
• Counseling sessions
• Cycle to work scheme
• Wellbeing tips and support fitness videos
• Recipe ideas
• Advice on keeping active and healthy living
• Wellbeing podcasts and tv
• Breathing exercises
• 24/7 advice and support line
• Team reward & recognition
• Free meals on duty
• Proven marketing, brand or campaign management experience, ideally within hospitality, lifestyle or premium brands.
• Commercially minded, with the ability to turn business objectives into successful marketing campaigns.
• Strong understanding of brand development, digital marketing and campaign performance.
• Excellent stakeholder management and project management skills.
• Experience managing agencies, budgets and multiple priorities simultaneously.
• A creative, proactive and highly organised individual who thrives in a fast-paced environment.
• Confident leading people, building relationships and influencing across all levels of the business.

Hotel

At St Martins Lane, a Morgans Originals hotel, we don't just create memorable stays—we create unforgettable experiences. Located in the vibrant heart of Covent Garden, our hotel is a destination for those who thrive on creativity, individuality and connection. Renowned for its iconic design, bold personality and electric atmosphere, St Martins Lane brings together passionate people who love delivering exceptional service and making every guest interaction count

About us

Looking for an exciting career in the hospitality industry? Look no further than LGH Hotels Management! With a growing portfolio of 42 hotels throughout the UK, including globally recognised brands such as Crowne Plaza, Holiday Inn, and Best Western, all located in prime locations, we are the premier destination for those seeking a fulfilling career in hospitality. Join our dynamic team and be a part of shaping the future of the UK hospitality industry.