B2B Media Strategy Lead for Global Tech

Publicis Groupe UK; Greater London; Hybrid; GBP 55,000 - 90,000; Full time

Benefits offered by this job

Pension

Life Assurance

Private Medical cover

Reflection Days

Shared Parental Leave

Job summary

Publicis Pro in London is hiring a Media Planning Manager with a B2B focus to lead strategic thinking and drive measurable impact for a major global technology client. This role sits at the intersection of data, creativity and commercial strategy, shaping how businesses connect with other businesses in a fast-evolving landscape.

You\'ll play a key role in delivering insight-led, integrated planning that drives measurable results.

Qualifications

• Strong experience in media planning, with a focus on B2B or complex audience strategies.
• Ability to translate data and insight into clear strategic thinking and recommendations.
• Confident communicator, able to engage and influence senior stakeholders.
• Experience working across integrated channels, with an understanding of how they work together.
• Organised and adaptable, able to manage multiple projects and priorities effectively.
• Collaborative approach, with a focus on building strong relationships internally and externally.
• Curiosity and interest in technology, innovation and how businesses connect with audiences.

Responsibilities

• Lead the development of B2B media strategies that align with client objectives and deliver measurable business outcomes.
• Translate audience insight into clear planning frameworks and channel strategies.
• Act as a senior client contact, building trusted relationships and guiding strategic conversations.
• Oversee the planning and execution of integrated campaigns across multiple channels.
• Collaborate closely with data, performance and creative teams to deliver connected, audience-first campaigns.
• Use data and performance insights to optimise campaigns and inform future planning decisions.
• Support and mentor junior team members, contributing to a collaborative and high-performing team culture.

Job description

Publicis Pro in London is hiring a Media Planning Manager with a B2B focus to lead strategic thinking and drive measurable impact for a major global technology client. This role sits at the intersection of data, creativity and commercial strategy, shaping how businesses connect with other businesses in a fast-evolving landscape.

You\'ll play a key role in delivering insight-led, integrated planning that drives measurable results.