B2B Marketing Manager

JR United Kingdom; London; On-site; GBP 40,000 - 50,000; Full time

Job summary

An established industry player is seeking a dynamic B2B Marketing Manager for a 12-month maternity cover role. This exciting position involves planning and executing effective B2B marketing strategies, managing multi-channel campaigns, and collaborating with various teams to enhance brand presence. The ideal candidate will have a proven track record in B2B marketing, strong project management skills, and a flair for creative thinking. Join a forward-thinking organization that provides valuable resources and support to unpaid carers, and make a significant impact in the community while driving growth and innovation.

Qualifications

• Proven track record in effective B2B marketing campaigns.
• Strong collaboration and project management skills.

Responsibilities

• Plan and manage the B2B marketing calendar and campaigns.
• Collaborate with sales and product teams for asset creation.

Skills

B2B Marketing Campaigns

Project Management

Creative Thinking

Data Analysis

Stakeholder Engagement

Education

Bachelor's Degree in Marketing or related field

Tools

HubSpot

Google Analytics

Slack

Trello

Airtable

G Suite

Canva

Job description

Social network you want to login/join with:

B2B Marketing Manager, London (City of London)

Client:

Sphere Digital Recruitment Group

Location:

London (City of London), United Kingdom

Job Category:

Other

EU work permit required:

Yes

Job Views:

3

Posted:

13.04.2025

Expiry Date:

28.05.2025

Job Description:

B2B Marketing Manager, 12m FTC, Hybrid, £40-50k

Maternity cover for 12 months

The Company

My client is a UK-based digital service that connects with and provides unpaid carers with resources, coaching, and community support, assisting both individuals and organisations.

The Job

As the B2B Marketing Manager, your responsibilities will include:

• Plan and manage the B2B marketing calendar
• Support and deliver multi-channel content campaigns (e.g. white papers, articles, email, podcasts)
• Collaborate with sales and product teams to create assets that support the sales journey
• Lead on account-based marketing and event coordination (webinars, conferences, trade shows)
• Use CRM tools (e.g. HubSpot) to track pipeline activity and campaign performance
• Work with leadership to amplify brand presence and drive growth
• Coordinate PR initiatives and award submissions
• Own B2B website content and marketing materials
• Ensure brand consistency across all B2B communications
• Conduct market and competitor research to identify new opportunities
• Engage with key stakeholder groups (e.g. public sector contacts) through targeted outreach
• Manage B2B marketing budget and track spend

You

• Proven track record in planning and delivering effective B2B marketing campaigns
• Strong collaborator and project manager with excellent attention to detail
• Creative thinker with a flair for using tech in innovative ways
• Confident using a range of modern productivity tools (e.g. Slack, Trello, Airtable, G Suite, Canva)
• Experience managing lead pipelines via CRM tools (e.g. HubSpot or similar)
• Comfortable analysing data and reporting on campaign performance
• Background in developing original B2B strategies and content
• Familiar with Google Analytics and email marketing platforms (HubSpot experience a bonus)

Apply Now

You can apply for this role of B2B Marketing Manager now by sending us your CV or by calling us now! Don't forget to register as a candidate too.

Senior Consultant

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