B2B Marketing Lead — Digital, Content & Events

Elevation Recruitment Group; Sheffield; On-site; GBP 32,000 - 52,000; Full time

Benefits offered by this job

Pension (ER 5%, EE 5%)

Group Life Cover

35 days annual leave

Staff bonus scheme

Job summary

Elevation Recruitment Group is partnering with a business that designs and manufactures hazardous area lighting for safe use in explosive atmospheres. Reporting to the Marketing Manager, you'll join a small, collaborative marketing team where you’ll own projects from concept through to delivery and broaden your experience across digital marketing, content, events, product marketing and communications.

While specialist agencies support areas such as PPC, website development and design, you\'ll

Qualifications

• 3+ years in a broad B2B marketing role.
• Strong understanding of digital marketing principles.
• Experience with CRM and email marketing platforms such as HubSpot.
• Knowledge of SEO and content optimisation.
• Experience coordinating campaigns from planning through reporting.
• Strong copywriting and content creation skills.
• Excellent organisational and project management abilities.
• Experience working with external agencies and internal stakeholders.

Responsibilities

• Deliver multi-channel digital marketing activity including website updates and SEO.
• Manage email campaigns in HubSpot with segmentation and automation.
• Lead social media management and content calendars.
• Create customer-focused collateral, datasheets, brochures and case studies.
• Coordinate asset launches and internal sales support for distributors.
• Plan and execute industry trade shows and events.
• Track campaign performance and produce reports.
• Maintain content calendars, trackers and asset libraries.

Skills

Digital marketing

Content management

B2B marketing

Copywriting

Project management

Stakeholder management

Excel

PowerPoint

Social media marketing

Email marketing

Education

Marketing degree or CIM qualification

Relevant marketing qualification

Tools

HubSpot

Google Analytics 4

SEMrush

Adobe Photoshop

InDesign

Premiere Pro

Adobe Illustrator

Amazon Marketplace listings

Job description

Elevation Recruitment Group is partnering with a business that designs and manufactures hazardous area lighting for safe use in explosive atmospheres. Reporting to the Marketing Manager, you'll join a small, collaborative marketing team where you’ll own projects from concept through to delivery and broaden your experience across digital marketing, content, events, product marketing and communications.

While specialist agencies support areas such as PPC, website development and design, you\'ll