B2B Exhibitions Marketing Lead for Growth

Mark Allen Group; Greater London; Hybrid; GBP 29,000 - 35,000; Full time

Benefits offered by this job

Hybrid working

Company benefits

Job summary

Mark Allen Group is seeking a Senior Marketing Executive to drive audience growth and revenue across Tes SEND Show, BDIA Dental Showcase and Critical Communications World. The role offers hybrid working with three days in the office and a permanent, full-time contract.

You will partner with editorial, sales, events and data teams to plan multi-channel campaigns, optimise performance, and deliver commercial growth while developing specialist market knowledge and career progression within our

Qualifications

• Proven ability to develop and manage a targeted 12-month multi-channel marketing campaign across markets/audiences.
• Confidently report results and actions to senior stakeholders.
• Strong organisational skills, multitasking, and attention to detail.

Responsibilities

• Own and deliver work that supports audience growth, engagement, and revenue.
• Plan and prioritise activity across marketing, editorial, sales, operations and data.
• Collaborate with editorial, sales, events, product and data teams.

Skills

Campaign management

Multi-channel marketing

Stakeholder communication

Audience growth

Tools

CMS

ESPs

Analytics basics

Job description

Mark Allen Group is seeking a Senior Marketing Executive to drive audience growth and revenue across Tes SEND Show, BDIA Dental Showcase and Critical Communications World. The role offers hybrid working with three days in the office and a permanent, full-time contract.

You will partner with editorial, sales, events and data teams to plan multi-channel campaigns, optimise performance, and deliver commercial growth while developing specialist market knowledge and career progression within our