B2B Growth Marketing Lead: Strategy & Lead Gen

Pinksheep Marketing; England; On-site; GBP 65,000 - 95,000; Full time

Benefits offered by this job

Direct access to senior leadership

Opportunity to shape marketing strategies

Collaborate with leading corporate brands

Focus on sustainability initiatives

Job summary

A growing B2B merchandise firm in England is seeking a Senior B2B Marketing Manager to lead the marketing strategy and execution. You will focus on generating high-quality leads and enhancing the brand's presence in the market while emphasizing sustainability. The ideal candidate has extensive B2B marketing experience, exemplary communication skills, and a passion for responsible business practices. This senior role provides the opportunity to influence strategic growth in a dynamic environment.

Qualifications

• Proven experience in a B2B marketing role within a service-led environment.
• Demonstrable track record of generating qualified leads and supporting sales pipelines.
• Exceptional copywriting and communication skills.
• Strong understanding of brand identity and design principles.
• Knowledge of B2B buyer journeys and sales alignment.

Responsibilities

• Own and manage Pinksheep’s marketing activities across channels.
• Design and execute B2B marketing campaigns for lead generation.
• Develop sales tools and impactful presentations for clients.
• Elevate the Pinksheep brand in the B2B market.
• Communicate sustainability credentials effectively to clients.

Skills

B2B marketing

Lead generation

Copywriting

Data-driven

Sustainability knowledge

Communication skills

Education

Experience in B2B marketing

Tools

AI tools

Job description

A growing B2B merchandise firm in England is seeking a Senior B2B Marketing Manager to lead the marketing strategy and execution. You will focus on generating high-quality leads and enhancing the brand's presence in the market while emphasizing sustainability. The ideal candidate has extensive B2B marketing experience, exemplary communication skills, and a passion for responsible business practices. This senior role provides the opportunity to influence strategic growth in a dynamic environment.