B2B Events Marketing Manager

MARMION; Birmingham; On-site; GBP 36,000 - 44,000; Full time

Benefits offered by this job

Office Based near Lichfield

25 days holiday + bank holidays

Additional holiday entitlement up to

Ownership of events programme

Collaborative tech team

Job summary

Marmion is seeking an experienced Events Marketing Manager in the UK to own the end-to-end delivery of a diverse events programme, driving brand awareness and customer engagement to support business growth.

Based near Lichfield and able to travel, you will manage exhibitions, conferences, webinars and internal events, collaborating with Sales, Product and Marketing, while measuring ROI to optimise future activity and outcomes.

Qualifications

• Minimum 5 years' B2B experience in events management or marketing.
• Proven end-to-end event delivery from concept to post-event evaluation.
• Strong project management and attention to detail.
• Experience managing suppliers, venues and budgets.
• Excellent communication and stakeholder management.
• Ability to collaborate with Sales, Product and Marketing.
• Confident analysing campaign performance and event ROI data.
• Willingness to travel to events when required.

Responsibilities

• Own end-to-end events programme aligned with wider commercial and marketing objectives.
• Plan and deliver trade exhibitions, conferences, customer engagement events, webinars and internal events.
• Manage budgets, project timelines, logistics, supplier relationships and contract negotiations.
• Developing, executing and managing marketing campaigns to maximise attendance, engagement and brand visibility.
• Create engaging promotional collateral and communications in line with brand guidelines.
• Collaborate with Sales, Product and Marketing to support key business objectives and target audiences.
• Identify opportunities to introduce new customer-facing events and engagement initiatives.
• Define event KPIs and measure success through ROI analysis and performance reporting.
• Produce post-event evaluations and recommendations to continuously improve future activity.
• Support the delivery of internal events including training sessions, leadership meetings and company initiatives.

Skills

B2B events

Event marketing

Project management

Stakeholder management

Campaign measurement

ROI analysis

Travel willingness

Job description

Are you an experienced B2B Events professional who thrives on bringing campaigns and experiences to life? Do you enjoy taking ownership of end-to-end event delivery and demonstrating measurable ROI? Are you looking for a role where you can influence strategy whilst remaining hands-on in execution? If so, this role could be the one for you!

We are searching for an ambitious and commercially focused Events Marketing Manager to join a leading UK technology organisation, with responsibilities including delivering a diverse calendar of internal and external events, driving brand awareness & customer engagement, and most importantly having a direct impact on business growth.

Due to the nature of the role and event locations, candidates must be based within a commutable distance of Lichfield and hold a permanent Right to Work in the UK. Please note, visa sponsorship is not available.

What's in it for you?

• Up to £40,000 per annum
• Lichfield - Office Based
• 25 Days Holiday + Bank Holidays
• Additional Holiday Entitlement awarded with length of service (up to 30 days)
• Opportunity to take ownership of a growing events programme
• Excellent Working Culture & Career Development Opportunities
• Join a collaborative team within a growing and innovative technology business

Key Responsibilities:

• Ownership of the company's end-to-end events programme, ensuring all activity aligns with wider commercial and marketing objectives.
• Planning and delivering a range of trade exhibitions, conferences, customer engagement events, webinars and internal events.
• Managing event budgets, project timelines, logistics, supplier relationships and contract negotiations.
• Developing, executing and managing marketing campaigns to maximise attendance, engagement and brand visibility.
• Creating engaging promotional collateral and communications in line with brand guidelines.
• Collaborating with Sales, Product and Marketing teams to ensure event activity supports key business objectives and target audiences.
• Identifying opportunities to introduce new customer-facing events and engagement initiatives.
• Defining event KPIs and measuring success through performance reporting and ROI analysis.
• Producing post-event evaluations and recommendations to continuously improve future activity.
• Supporting the delivery of internal events including training sessions, leadership meetings and company initiatives.

Key Skills & Experience:

• Minimum 5 years' B2B experience within an Events Management / Events Marketing /or similar position.
• Proven experience planning and delivering events from concept through to post-event evaluation.
• Strong project management and organisational skills with exceptional attention to detail.
• Experience managing suppliers, agencies, venues and event budgets.
• Excellent communication and stakeholder management skills.
• Ability to work effectively across Sales, Product and Marketing functions.
• Confident analysing campaign performance and event ROI data to support business decision-making.
• Self-motivated, adaptable and comfortable working within a fast-paced, evolving environment.
• Willingness to travel to events when required.

If you're a commercially minded marketer who enjoys combining creativity, organisation and measurable results, we'd love to hear from you.

For more information about the role, please contact Matt Pallister or Alice McGlaughlin using the contact details on our website: wearemarmion.com.

Thank you for your interest. We carefully review every CV and will contact shortlisted applicants by phone or email. If you don't hear from us within 5 working days, unfortunately your application hasn't been successful on this occasion.