Automotive Strategy Lead - Growth & CRM Architect

VML; Greater London; Hybrid; GBP 70,000 - 100,000; Full time

Job summary

VML is seeking a Senior Strategist in London to shape strategic direction across major Pan-European automotive accounts. You’ll collaborate with Client Services, Creative, Data and Media to translate insights into actionable strategies that inform CRM journeys, digital experiences and retail activations.

You’ll operate in a hybrid, London-based environment, working with senior stakeholders, delivering client-facing strategy and contributing to new business opportunities while mentoring junior

Qualifications

• Proven experience as a Strategist within an agency environment.
• Automotive, mobility or Pan-European client experience is advantageous.
• Strong ability to translate data, research and cultural insight into strategic recommendations.
• Excellent written and verbal communication, with client-facing confidence.

Responsibilities

• Develop strategic thinking across projects from brief to creative development.
• Turn business, customer and cultural data into actionable insights and recommendations.
• Collaborate with Client Services, Creative, Data and Media to deliver connected solutions.
• Present strategic thinking and recommendations clearly to clients and internal stakeholders.
• Support and mentor junior team members to raise output quality.

Skills

Strategist experience

Automotive & Pan-European

Brand strategy

CRM experience

Data interpretation

Presentation to stakeholders

Job description

VML is seeking a Senior Strategist in London to shape strategic direction across major Pan-European automotive accounts. You’ll collaborate with Client Services, Creative, Data and Media to translate insights into actionable strategies that inform CRM journeys, digital experiences and retail activations.

You’ll operate in a hybrid, London-based environment, working with senior stakeholders, delivering client-facing strategy and contributing to new business opportunities while mentoring junior