Automotive Digital Marketing Specialist - Hybrid

Quality Personnel; Buckingham; Hybrid; GBP 35,000 - 40,000; Full time

Benefits offered by this job

Hybrid working

Office in Tongwell

Job summary

Quality Personnel is recruiting for a Digital Marketing Specialist to join a leading automotive organisation. The role focuses on developing and delivering national media campaigns, supporting product launches, and driving sales opportunities.

You’ll work with paid and broadcast media, and shape campaigns across digital, social, outdoor, experiential and broadcast channels. Reporting to the Digital Brand Marketing Manager, you’ll help maximise brand awareness, customer engagement and commercial

Qualifications

• Marketing experience, preferably in a premium or luxury brand.
• Proven track record delivering campaigns and product launches.
• Experience with paid media and broadcast media.
• Strong understanding of digital channels including VOD, social, experiential marketing.
• Good understanding of the marketing funnel and customer journey.
• Experience collaborating with creative and media agencies.
• Strong analytical skills to interpret data and improve performance.
• Excellent organisational skills managing multiple projects.
• Strong communication and presentation skills to influence stakeholders.
• Curious and proactive mindset toward testing and learning.

Responsibilities

• Support the development, delivery and optimisation of national campaigns.
• Collaborate with creative teams, media agencies and external partners across channels.
• Contribute to media planning and maximise campaign efficiency.
• Identify new media opportunities to engage customers.
• Coordinate with product, sales and PR to align activity with business goals.
• Use analytics dashboards to monitor performance and extract insights.
• Ensure brand consistency across campaigns using available assets.
• Prepare detailed campaign reports and ROI analyses.
• Assist with budget management and procurement processes.

Skills

Digital marketing

Paid media

Analytics

Stakeholder management

Tools

Google Analytics

Data dashboards

Job description

Quality Personnel is recruiting for a Digital Marketing Specialist to join a leading automotive organisation. The role focuses on developing and delivering national media campaigns, supporting product launches, and driving sales opportunities.

You’ll work with paid and broadcast media, and shape campaigns across digital, social, outdoor, experiential and broadcast channels. Reporting to the Digital Brand Marketing Manager, you’ll help maximise brand awareness, customer engagement and commercial