Audience-Driven CPP Communications Lead

Arts Council England; Greater London; Hybrid; GBP 32,000 - 42,000; Full time

Job summary

The Communications Officer for Croydon's CPP, funded by Arts Council England, will plan and deliver marketing and communications across digital, print, DOOH, press and partner channels. You will develop CPP assets, write clearly for diverse communities and promote the CPP programme as it evolves.

Working with the Director and Community Producer, you will build audience development plans, manage freelancers, ensure accessibility (translations, easy read, large print, BSL captions) and embed

Qualifications

• At least 3 years' experience as a marketing practitioner, developing and implementing marketing, communications and social media strategies in live events, and/or theatre.
• Excellent copywriting, copy editing and proofreading skills.
• Able to devise, implement and evaluate marketing strategies.
• Proven track record in achieving campaign targets and audience numbers across live and digital.
• IT skills and proficiency, including Microsoft Office, Google Drive, Adobe Creative Cloud Suite, InDesign, Illustrator and Canva.
• Good working knowledge of website packages.
• Strong knowledge of digital marketing.
• Experience of managing marketing budgets.
• Demonstrated ability to engage communities through accessible communications.
• Experience working in areas of low arts engagement.
• Awareness of the value of niche communications for reaching specific target audiences.

Responsibilities

• Working with the Director, develop and implement an audience development plan for the programme.
• Working with the Director, develop the required marketing and communications assets for the programme.
• Plan and deliver all CPP marketing and communications activity across digital, print, out of home, press and partner channels, collaborating with the consortium and freelancers to realise campaigns.
• Develop compelling, accessible, memorable and energetic campaigns which are relevant to communities across Croydon.
• Embed inclusion, access, safeguarding, and environmental responsibility across CPP marketing and communications design and delivery.
• In collaboration with Director and Community Producer, manage any relevant freelancers across the programme.
• Ensure all communications are accessible, including translations, easy read, large print and BSL interpreted/captioned versions of information.
• Job Title: Croydon CPP Communications Officer
• Deadline for Applications: Friday 13 November 2026, 12pm
• For an informal conversation about the role, please contact Danielle Marshall (Director, Croydon Creative People & Places) [e-mail]
• Designed for all of Croydon by some of the borough’s historically under-represented communities, Croydon’s Creative People & Places (CPP) programme is one of 12 new place-based initiatives supported by Arts Council England.

Skills

Marketing strategy

Copywriting

Audience development

Accessibility communications

Event promotion

Digital marketing

Budget management

Community engagement

Live events expertise

Campaign evaluation

Tools

Microsoft Office

Google Drive

Adobe Creative Cloud

InDesign

Illustrator

Canva

Job description

The Communications Officer for Croydon's CPP, funded by Arts Council England, will plan and deliver marketing and communications across digital, print, DOOH, press and partner channels. You will develop CPP assets, write clearly for diverse communities and promote the CPP programme as it evolves.

Working with the Director and Community Producer, you will build audience development plans, manage freelancers, ensure accessibility (translations, easy read, large print, BSL captions) and embed