Assistant Store Manager - London

Fashion Personnel; Greater London; On-site; GBP 30,000 - 42,000; Full time

Job summary

Fashion Personnel in London is seeking a seriously commercial, fashion-savvy Assistant Store Manager to help lead a major flagship for an exciting international fashion brand with huge UK growth plans.

This is no ordinary ASM role; we want someone who thinks beyond the shop floor, understands the numbers, spots opportunities and has the confidence to make things happen.

If you’re hungry, switched on and ready to make your mark, you could grow with the business as it expands.

Qualifications

• Experience in a high-volume, fast-paced fashion store, ideally flagship level.
• Sharp commercial mind with a genuine passion for product, people and performance.
• Entrepreneurial approach - think like a business owner, not just a manager.
• Natural leader who can inspire teams, develop managers and drive results.
• Ambition and potential to step into Store Manager role as the business grows.

Responsibilities

• Lead a major London flagship store.
• Inspire and develop store teams and managers.
• Drive results and business growth in collaboration with the brand.

Skills

High-volume retail

Fast-paced environment

Commercial mindset

People leadership

Entrepreneurial mindset

Job description

Big energy. Big ambition. Your next big move.

We're looking for a seriously commercial, fashion-savvy Assistant Store Manager to help lead a major London flagship for an exciting international fashion brand with huge UK growth plans.

This is no ordinary ASM role. We want someone who thinks beyond the shop floor, understands the numbers, spots opportunities and has the confidence to make things happen.

What we're looking for:

• Experience in a high-volume, fast-paced fashion store, ideally flagship level.
• A sharp commercial mind with a genuine passion for product, people and performance.
• An entrepreneurial approach - someone who thinks like a business owner, not just a manager.
• A natural leader who can inspire teams, develop managers and drive results.
• The ambition and potential to step into a Store Manager role as the business grows.

Why this one?

An international fashion brand making serious moves in the UK. Big expansion plans, real responsibility and the opportunity to grow your career alongside the business.

We're looking for someone hungry, switched on and ready to make their mark.